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Glome is a service for people to take control of and benefit from their digital footprint in full anonymity. It's a tool for personalisation, service and commerce. Glome brings back privacy and respect to all our online conversations. Businesses are included but users are in charge. Think of Glome as Facebook login for services, but instead of you giving your data to Facebook - you own it and are free to share it with any service you choose. For businesses it means the chance for personalisation without forced sign-up's or the need of tracking. In a secure, private environment the conversation and business flows freely, with rewards both ways. It's the way loyalty programs should be. Users get the experience they want. Businesses offer a better service or exclusive promotions for right to access the authentic user data. No wasted money on mass marketing by algorithms anymore. Some call it a global loyalty card - we think of it as a responsible evolution of online business and common sense.
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© GLOME INC, 2014
ANONYMOUS LOYALTY CARD
© GLOME INC, 2014 2
* 2013, Syncapse Sudy: The Value of a Facebook Fan 2013
$174.17Value of a Facebook fan (AVG):
A fan gets $0.
TODAY’S MODEL OF DIGITAL MARKETS IS BROKEN
YOU ARE THE PRODUCT BEING SOLD.
© GLOME INC, 2014© GLOME INC, 2014
of U.S. Adults Make Efforts To Hide Digital Footprints Online
86%
PEOPLE:
3
BUSINESSES:
of online advertisements are never seen by users
46%
ZOGBY ANALYTICS: HTTP://WWW.ABOUTADS.INFO/RESOURCE/IMAGE/POLL/ZOGBY_DAA_POLL.PDF PEW: 86% OF US ADULTS MAKE EFFORTS TO HIDE THEIR DIGITAL FOOTPRINT
© GLOME INC, 2014© GLOME INC, 2013 4
75.3%
OF U.S. ADULTS WANT TO CONTROL THE ADVERTISING THEY SEE
© GLOME INC, 2014
ZOGBY ANALYTICS: HTTP://WWW.ABOUTADS.INFO/RESOURCE/IMAGE/POLL/ZOGBY_DAA_POLL.PDF
PEOPLE DO NOT HATE ADVERTISING
© GLOME INC, 2014
BENEFIT FROM DATA
GLOME IS A NEW WAY TO
INDIVIDUALS
1. 100% anonymous (Intentions not identity)
2. Control and ownership of data
3. Personalise, pay and earn with data
BUSINESSES
1. Legal framework for authentic user data
2. Real-time communication (& direct marketing)
3. Personalised services and offerings
B
DEVELOPERS
1. Anonymous authentication platform
2. Human-driven advertising solution
3. Personalised user experience
© GLOME INC, 2014 6
YOUR INSIGHTS ARE PRICELESS
Glome is a service for you to control and benefit from your data and to personalise web’s offerings without exposing your identity. !We remove the friction of forced sign ups for new services and give you tools to make the services you already use better. !We put you back to the driver’s seat.
A CONTROL PANEL FOR USERS
BENEFITS:
1. 100% anonymous (Intentions not identity)
2. Control and ownership of data
3. Personalise, pay and earn with data
© GLOME INC, 2014 7
GENUINE TWO WAY RELATIONSHIP
With Glome a business can interact directly with loyal brand followers and personalise their offering in online shops, advertising, digital services and apps — all it takes is a opt-in from the individual. !Glome API offers real time insights and it is fully compatible with existing CRM’s. !A human-driven business made true.
EARS FOR BUSINESS
BENEFITS:
1. Legal framework for authentic user data
2. Real-time communication (& direct marketing)
3. Personalised services and offerings
© GLOME INC, 2014 8
OPT-IN FOR AWESOMENESS
AN API FOR DEVELOPERS
BENEFITS:
1. Anonymous authentication platform
2. Ad free apps with proven revenue model
3. Personalised user experience
Do not force sign-ups or log-in barriers for your users - just let them in. Glome offers you an anonymous authentication platform for a frictionless start. !A human-driven advertising solution. With opt-in from the individual our API opens ways for personalization and native in-app advertising. !Data is valuable - insights from the user is priceless. Be awesome.
© GLOME INC, 2014 9
A TWO–WAY MODEL
Performance Subscription
Glome as business platform
© GLOME INC, 2014
2014
Core Team + Advisors
10
Edvard Immonen Founder & CEO !15+ years of Planning, Concept Design and Information Architecture.
Ferenc Szekely Co-Founder & CTO
15+ years designing and developing server side messaging platforms and web infrastructures.
Janne Lehtinen Investor & Advisor
15 years in various marketing management & consultancy positions in the consumer and ICT industries (in international corporations).
Urban Gillström Investor & Advisor !20 years career in various sectors: Defense, Consulting, IT, Telecom, Mobile, Operator, Consumer, Enterprise, Applications, Services and Internet.
© GLOME INC, 2014 11
Intentions, not identity.
