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The Truth About Social Media for Business •Is it a Fad? •Your worst fears •Twitter, Facebook, Blogs, Email & YouTube •Your Social Strategy •Q&A Adam Franklin Toby Jenkins

AIM Truth About Social Media for Business

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Adam Franklin & Toby Jenkins gave this presentation at the AIM Open House in Brisbane.

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Page 1: AIM Truth About Social Media for Business

The Truth About

Social Media for Business

•Is it a Fad? •Your worst fears•Twitter, Facebook, Blogs, Email & YouTube•Your Social Strategy•Q&A

Adam Franklin

Toby Jenkins

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Tweet Tweet!

@Franklin_Adam

@Toby_Jenkins

@Bluewire_Media

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Show of hands

show of hands?

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Weiner-gate

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Tools

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Don’t have time?

No time?

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Monitor

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Relax…

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It’s just like real life!

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500 followers

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Speaker Retweets

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Delegate tweets

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Win

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Blogging

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Blogging Attracts More Visitors

Source: Data from over 1,500 businesses - http://bit.ly/XDkQV

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Email Marketing

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Will It Blend?

Cost? $50Views: 7,803,123Total Channel Views: 94,945,499

700%

Results?

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1. Set up company pages

Social Strategy - Beginner

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1. Set up company pages2. Secure your URL

Social Strategy - Beginner

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1. Set up company pages2. Secure your URL 3. Good content & enable sharing

Social Strategy - Beginner

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1. Set up company pages2. Secure your URL 3. Good content & enable sharing4. Watch & listen

Social Strategy - Beginner

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1. Set up company pages2. Secure your URL 3. Good content & enable sharing4. Watch & listen5. Join in

Social Strategy - Beginner

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Build (genuine) Relationships

& share

Drive visitors to website

Good content to Inform, Entertain

Persuade & Influence

Social Strategy - Intermediate

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What would you do?

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Up 55% Up 107% (@replies)

Sales

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Enjoy yourself!

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www.bluewiremedia.com.au/aim

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Connect

If you’d like a hand with your web strategyor a speaker at an event, please get in touch.

@Franklin_Adam

1300 258 394

@Toby_Jenkins