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This presentation describes the phenomenon of the collaborative economy and how it is changing all parts of the mobility sector, including (p2p) carsharing, ridesharing, bikesharing and more.
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Access over ownership: how the collaborative economy is changing mobility
Francesca Pick @francesca_pick
eBridge | October 7-8 2014 | Berlin
with the mission is to build and nurture a
collaborative society by connecting people,
organizations and ideas around fairness, openness
and trust.
A global community and think and do-tank
► community building
► think tank – knowledge production
► do thank – project incubator
► services
what we do:
OuiShare Fest, Paris
1. International conference about the collaborative economy
What is the Collaborative
Economy?
The Collaborative Economy
= practices and business models based on
horizontal networks and participation of a
community, transforming how we live, work
and create.
The collaborative economy is defined as practices
and business models based on horizontal networks
and participation of a community, transforming
how we live, work and create.
CONSUMPTION the sharing economy
CAPITAL & FINANCE crowdfunding
KNOWLEDGE & INFO open knowledge
DESIGN & PRODUCTION open design & manufact.
GOVERNANCE opengov & flat orgs
1
2
3
4
5 EXCHANGE TOOLS currencies, timebanks 6
The collaborative economy is defined as practices
and business models based on horizontal networks
and participation of a community, transforming
how we live, work and create.
CONSUMPTION the sharing economy
CAPITAL & FINANCE crowdfunding
KNOWLEDGE & INFO open knowledge
DESIGN & PRODUCTION open design & manufact.
GOVERNANCE opengov & flat orgs
1
2
3
4
5 EXCHANGE TOOLS currencies, timebanks 6
CONSUMPTION
the sharing economy 1
Mobility
Goods Tourism
“Collaborative Consumption is the lending,
swapping, bartering, gifting and sharing of products
and services enabled through network technology
and social networks.”
MATERIEL IMMATERIEL
Some Examples
Carsharing: P2P and B2C
Long-Distance Ridesharing 2M European travellers/month (Eurostar = 0.8M)
On-Demand ridesharing
shared transportation
taxi (with or without apps)
Shared Mobility P2P B2C
vehicle on-demand
ridesharing
b2c car rental
carsharing
bikesharing
long-distance ridesharing
home-office ridesharing
urban ridesharing
p2p car rental
p2p car rental at airports
p2p bike rental
JANUARY 2013
APRIL 1st JULY 1st 2014
Internet &
Smartphones
Economy Longing for
Community
Environment
The drivers of change
A changing consumer mindset
“Our social status now
depends more on access
than on property.”
Jeremy Rifkin, 2000
80% of Germans aged 18-25 would
rather live without a car than without a
smartphone.
83% French people say they value
access over ownership L’ObSoCo, 2012
A new mindset
Millenials value access over ownership. They buy gadgets instead of cars
Getting from A to B is more important
than “how”. Multimodal apps & integration of services
are key
Multi-modal transport apps integrate public transport,
carsharing, ridesharing & more
The city of
Helsinki is
building it’s own multimodal
transport system
What’s next? Challenges & Questions
What will the mobility giants of tomorrow look
like?
How will cities and local governments support
and / or regulate innovation in mobility?
What role does e-mobility play for the success
of multimodal transport systems?
Thank you!
Francesca Pick
@francescapick
*Special credit to Benjamin Tincq and Arthur de Grave
