7 ways of using the same content to promote

1. Make an article

● Headline: One sentence goal● Introductory paragraph● Key issues paragraph● 7-10 key points● Summary paragraph

2. Make a Video

● Find a simple way to shoot it● Use the same key points in the article● Create a short simple slideshow● Add a logo

3. Make an e-book

● Group articles together ● Each group can become a chapter● Add casestudies● Add summary● Write preface and introduction

4. Make a hardcopy book

● Use the e-book as a base● Adjust and expand● Add descriptions in the back● Get it professionally edited

5. Create email courses

● Group articles in 7 or 10● Use MailChimp● Create a simple email template

6. Create blogposts

● Post articles on your blog● Repeat the process 2-3 times a week● Point toward more information

7. Spread it on social media

● Automate it: www.ifttt.com● Spread to media that fits the content● Share on publication and republish at

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