1

Click here to load reader

Melbourne Football Club Sporting and Community Precinct

Embed Size (px)

Citation preview

Page 1: Melbourne Football Club Sporting and Community Precinct

MELBOURNE FOOTBALL CLUB CASE STUDY Project Title: Melbourne FC Sports and Community

Precinct Client: Melbourne Football Club

Project Description ISFM was engaged by the Melbourne Football Club to assist them in the development of a business case pro-posal. The business case proposal was for the develop-ment of a new state of the art sporting and community centre to be located at “Western Park” in the Waterfront city precinct of Docklands. The new centre would create a new ‘home’ for the Melbourne Football Club who are the oldest football club in the world. The masterplan for the new centre, proposed to be under-taken in four stages, would accommodate a number of functions including:

− A fully integrated home that will pro-

vide facilities for all levels of the game – from grass roots to elite

− A home for the AFL Victoria, the Victo-

rian Women’s Football League (VWFL), Netball Victoria and the Aus-tralian Netball Team as the home of the Diamonds

− A community health and fitness centre

for local residents and workers at Docklands

− A community leadership program with

strong ties to the Reach Foundation through the clubs President, Jim Stynes

− A pre-eminent facility for women –

both women working within the facility as well as those training and visiting the facility

Throughout the development of the business case ISFM, in their project coordination role, ensured the underlying aim of the facility; to create a community base and recrea-tional amenities for the residents, workers and visitors to the Docklands, has been nurtured and promoted. The business case proposal has been presented to a number of Government departments with whom funding contributions are attempting to be secured.

Services

− Design Brief

− Financial Planning

− Project Coordination

− Site and Facility Masterplanning

− Business Case Proposal Development

Outcomes The results of the works undertaken have delivered the Melbourne Football Club the following outcomes:

− Coordination of key stakeholder groups

to allow the planning and completion of the business case to occur

− Development of an operationally effi-

cient and commercially viable facility proposal

ISFM | AUSTRALASIA Level 3, Members’ Stand, Edwin Flack Ave, Sydney Olympic Park, 2127 | www.isfm.com.au | P: +61 2 8765 2002| E: [email protected]