FIFA World Cup Interest

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1. Sporting Events tend to attract an older demographic, but in Australiathe FIFA World Cup is skewing towards the younger audience Interest in World Cup by Demographics% of scores 4 or 5 Q. Using a scale of 1 to 5, where 1 indicates you are not at all interested and 5 indicatesyou are very interested, please indicate your level of interest for the following events?NOV 2008 to APRIL 2010 49% 44%45%39%36%28% 29%28%26% TotalMaleFemale M16-29 M30-44M45+ F16-29F30-44 F45+ Insert Client Name in Footer GEMBA GROUP0