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Roughly 20% of the web is running WordPress. Doing a search for "WordPress Support" returns over 750 million results. WordPress is also one of the leading platforms for web application development. These are just a few of the reasons your potential new client may be intrigued with WordPress as their website solution, but shouting out statistics won't close the deal. Selling WordPress development is selling solutions. The art of the sell is like a fine waltz. It's deliberate, choreographed, technical, predictable and smooth. Knowing what to say, when to say it and when to talk about WordPress is essential. One thing to remember is that sometimes selling WordPress isn't about WordPress at all.
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How To Sell WordPress
Friday, June 20, 14
Wes ChychelCofaMedia.comWordPress / Magento Experts
Friday, June 20, 14
Why is WordPress so AWESOME?
Wes Chyrchel WordPress / Magento Experts
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10 Reasons To Use WordPress For Your Next Project?
Wes Chyrchel WordPress / Magento Experts
Name off one reason for each of the following numbered slides.
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A Special Time For WordPress
Wes Chyrchel WordPress / Magento Experts
There is no other software like WordPress. You are an expert. You are unique. Enjoy it.
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How Am I Doing?
Wes Chyrchel WordPress / Magento Experts
Would you allow me to give you a proposal?
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Recap:How To Sell WordPress
Wes Chyrchel WordPress / Magento Experts
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1. Don’t Skimp
Wes Chyrchel WordPress / Magento Experts
If you are cheap, you will get cheap projects. Dress and act like a business person.
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2. Start With People You Know
Wes Chyrchel WordPress / Magento Experts
Tell all of your friends. Then tell your developer friends. Then tell agencies you know. It’s the path of least resistance.
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3. Create New Relationships
Wes Chyrchel WordPress / Magento Experts
Go to a networking event by yourself. Stick out your hand, smile and introduce yourself. It’s that easy.
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4. Reciprocation
Wes Chyrchel WordPress / Magento Experts
Every culture in the world practices reciprocation. If you give something to someone, they will feel obliged to give something back.
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5. Know Your Audience
Wes Chyrchel WordPress / Magento Experts
The title of this presentation is How To Sell WordPress. The 10 reasons to use WordPress were said by you.
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6. Be A Good Listener
Wes Chyrchel WordPress / Magento Experts
Answer the question. Be direct. Then follow up with your opinion.
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7. Praise and Compliment
Wes Chyrchel WordPress / Magento Experts
If you like someones idea tell them. They need the support. It takes a lot of courage to be original.
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8. Be Likable
Wes Chyrchel WordPress / Magento Experts
Don’t be negative. Don’t get angry. Don’t get frustrated. Enjoy your life. It’s contagious.
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9. Support Others
Wes Chyrchel WordPress / Magento Experts
Help colleagues, competitors, businesses and people. It feels good.
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1. What’s My Name?2. What Company?3. What Do We Do?
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Sometimes selling WordPress is not about selling WordPress at all.
Wes Chyrchel WordPress / Magento Experts
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Wes ChychelCofaMedia.comWordPress / Magento Experts
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