B2B Lead Generation

by : Barenya, Sr. Manager Sales- ClientCurve

A Marketing Process Outsourcing Company

©2008- 2014 ClientCurve – All Rights Reserved

About ClientCurve

Mission

Our mission is to provide services and solutions that help companies:

Focus

• Increase sales, immediately and consistently

• Reduce the risk of getting products & services to markets

• Efficiently use sales and marketing dollars

Provide full sales & marketing life cycle solutions for software product & services companies

Strengths

• Over 13 years of marketing experience to Global companies

• B2B Campaign for Fortune 5000 companies

• Highly experienced Technology marketing team

• Successfully completed multiple Inside sales campaigns, webcasts

• Strong knowledge in handling events (Pre and Post)

• Quick in getting an ROI


Successfully Completed 6 Years

Founding Team

Prem Singh Founder , CEO

Founder – ClientCurve - 2008 Previous: SAP India, YASU Tech, Cendura, Softpro Edu: B.Sc(Comp), GNIIT from NIIT Exp: 12 Years Responsible for all of the company’s overall vision and business strategy, product strategy, sales functions including its direct and inside sales force, and sales operations.

Karan Singh Founder , COO (Operations, Finance & Marketing) Founder – ClientCurve - 2008 Previous: NIMS. Amway Edu: B.Sc, PG Diploma (Perfusion Technology) Exp: 10 Years Responsible for all of the company’s overall operations, marketing and finance.



Why US?

• Results oriented - with strong sales and executive operations abilities. • Building and leading teams to deliver multi-million dollar revenue streams. • Negotiating and closing deals and recruiting high-productivity Sales and Marketing executives. • Strong process oriented, building customer focused organizations that exceed business goals.

Revenue Generated in Pipeline: • Top Employee productivity management software: from $0 to $3 Million • One of the top GRE Company : from $3 to $15 Million • SAP HRMS Company : from $2 to $6Million • One of the Top System Integrator : from $1 to $5 Million • Top Chip maker in the world - $30 Million • One of the top Indian manufacturing Group- $25Million • One of the top Laptop manufacturing company: $50Million Also helped companies to increase market share and align sales and marketing campaigns for 100+ Companies



Customers Successfully Completed 6 Years


http://www.rampgroup.com/Pages/Default.aspx

CRM & Data Partners Successfully Completed 6 Years


http://www.iprofile.net/

http://www.spoke.com/

Marketing Services

• Name

• Phone Number

• Company

• Geography

• Verified Email

• Business Category

B2B List Building B2B Lead Generation Online Marketing Email Marketing

• Appointment Setting

• Call-To-Invite

• Data Verification

• Client Profiling

• Market Research

• Web Design

• and DD Development

• Content

• Search Engine Optimization

• Email Marketing Blast

• Genius Send

• Response Management

• and Reporting

• Verified Email

• Face book

• Google+

• Twitter

• Guest Blogs

• You Tube

Social Media Marketing



Contact List Building

Filterable DATA Company Name

Contact Person

Job Title/Position

Address

Phone Number

Fax Number

Email

Website

Number of Employees

Annual Sales

Industry

Process 25k fresh B2B

Contacts Every month



Marketing Automation Strategy

IT

An

on

ymo

us

C

old

War

m

H

ot

• Auto-responders • Email Drips • Scoring/Banding • Alerts

Nurture/Qualify

Lead Generation

• AdWords • Mail Blast • Buy List / Import • Direct Mail • Trade Show • Advertising

Analytics

• Forms • Landing Pages • Emails

Data Management

• De-duplicate • Segment and Categorize • Clean messy data • Minimize junk leads • Quick 1-time actions • Field Management

• Lead Whois Reports • Performance Reports

• Ready for Sales • Workflow • Sync

Creative Assets

Processing/Workflow

Marketing Automation



IT Search Engine Optimization

Search Engine Marketing

Brand Design

Landing Page

Keyword Research

SEO Copywriting

Optimization Technique

Link Building

SEO Maintenance

Track & Measure

Keyword research & strategy

Ad copy & development

Campaign optimization

Landing pages

Ad testing

Banner ADS

Face book

Google+

Twitter

Guest Blogs

YouTube

Website Design

E-mail Template

Social Engagement

Web Design & Development

Social Media Marketing

Digital Marketing Successfully Completed 6 Years


“Inside-Sales is like Vitamins ”

“their absence can create deficiency in the system, but they do not in themselves provide calories”.

Not a substitute but an essential ingredient in the Sales mix.

Research Team

Inside-Sales Team

Sales Team

• There are three distinct activities that will

take place to generate leads through inside

sales and research.

• Each activity has a corresponding process

and tactics.

• Research and Inside Sales solutions

provided by CC and Account Executive will

be at client’s place.

Inside-Sales Successfully Completed 6 Years


Sales Benefits

Multiplier effect

No. of prospects touched

Expanded sales hours in a day

Robust engine for strategic entry

Cross-sell and up-sell to current customers (account drilldown)

Newer markets

Newer customers

Inclusive research on prospects/ industry

Scalability of successes worldwide (expanding territory)

Predictable flow of sales leads

Beat seasonality

Lower personnel costs

Ease of start-up

Management benefits

Reduce operating costs/ risk

Improve corporate focus

Free up resources



Other Tele Services

IT

Call to Invite Get that huge turnout always

Wanted at Your next event.

Client Profiling Make the most of your marketing dollars

Know the right people to sell to.

Data CID Cleaning & Verification The right contact with the wrong phone/email

is not right at all gate your database.

Market Research Enough with the guesswork marketing .Get

Your facts straight about your customers.



Profiling

IT

Data Cleaning and Append Online Research to Fill Data Gaps

Data Segmentation By Location, Industry

Company Size, etc

Call Verification

Email Verification Reporting and Analysis



Email Marketing

IT

Get Your Email Noticed

• Custom HTML template • Compatible with major email clients

Email Template And Landing Page Design

Get it noticed by the right people

Weekly Email Marketing Blast

• Clean and updated subscriber list • Delivered to senior decision makers in our database

Follow through for more leads

Call and Send

• Augment telemarketing efforts with pre-set templates for various call dispositions

Don’t miss out on new prospects

Genius Send

• Be alerted to every new prospect that matches your lead criteria • Include every new match in your email marketing campaign

Stay on top of it and on track

Response Management and Reporting

• Email response specialists handle incoming emails promptly • Summary reports on emails delivered, emails opened and click troughs



Confirmed Delivery Opens

Custom Email Template/ EDM Design

Landing Page Design

Initial HTML Email Blast to Generate 1,000 CONFIRMED Delivered or Opened Emails

Follow-up Text Format Email Blast to 1,000 Delivered or Opened Emails

Database of 1,000 Targets

Follow-up Calls

Text Format Email Blast For Appointment Setting/ Lead Generation



LinkedIn Marketing

Set-up Company Page and Employee Profiles

Build

Connections

Participate In Groups

And Forms

Post and Engage Daily Message

Potential

Prospects

General Leads

And Manage

Response

Follow-up

Via Phone Call



Social Media & Local Internet Marketing

IT

Social Engagement

Face book

Google+

Twitter

Guest Blogs

YouTube Yelp

Google Places

Yahoo Directory



Engagement Process

Signing Of Agreement Intro meeting With Team

Content Creation

Email Script ,Calls Script,

Company Presentation

Training

Calls,Emails,Follow Up

Content Database Preparation

Starting Calling Campaign (2weeks for the data of signing the agreement)



e: [email protected] D: 040 6658 6999

Thank you

Software

B2B Lead Generation