2. Future of the Apps: what startups need to know Dima
Malenko
3. OpenOffice.org on iPad
4. Race to the bottom
5. A lot of applications are now subsidized Do you remember
that Opera browser used to cost $39? $39, Carl!
6. They are good enough, but never remarkable Problem with
standard free apps?
7. Sparrow Fresh and clean UI Native support for Gmail
workflows
8. Sparrow Launched on February 09, 2011. Priced $9.99 Top Paid
and Top Grossing within a day Sparrow was a highly acclaimed mail
app that was offered as a paid download. It couldnt generate enough
revenue to support the size of its development team.
9. Mailbox Unorthodox launch Inbox-zero bonanza Creative use of
gestures
10. Sunrise Wunderlist Nice calendar To-do list with style
Acompli All-in-one productivity
11. So what? Strategy for app startups: Differentiate on design
and UI/UX Attract sizable user base Get acqui-hired Profit! Not
really
12. There is still hope for indies: check out Fantactical $40
for Mac $10 for iPad$5 for iPhone
13. ? . ? , . , , . . .
14. Hide in a niche!
15. What is the most expensive app in App Store?
16. Agro Imagine a world where an agronomist can visit a
client, complete an inspection report, hold the sale of products
knowing that all paperwork is done and sent by the time they drive
out the gate. $999.99, Carl!
17. MTrax Track maintenance and inspections for aircraft Print
due lists, status reports and component cards $1,995 includes the
MTrax software, 1 year of upgrades and support
18. Niche apps do not get design awards
19. Niches also have problems They emerge morph fade away
fracture
20. New devices form new niches #ofusers time iPhone iPhone
iPhone iPhone + iPad iPad iPhone + iPad iPad iPhone + WATCH
21. Multiple devices call for services, not apps
22. Services are great Recurring revenue to support development
Better match for user needs
23. Niches: disruption from the low end features timev 1.0 v
6.0 price price perceived value high end perceived value low
end
24. Photoshop Elements Lightroom Pixelmator Sketch
25. Create services, not apps Find your niche New platforms
create nichesDisrupt from below