Social Media: 14 Tips for Your LinkedIn Profile

  • Published on
    12-Jul-2015

  • View
    67

  • Download
    4

Embed Size (px)

Transcript

<p>Click Here To Add Text.</p> <p>Social Media Clinic Tuesday, January 28, 201314 Tips for Your LinkedIn Profile</p> <p>Presenter:Erika L. Forsythe</p> <p>11</p> <p>Tip #1Maximize your Headline </p> <p>Tip #2Update your Status </p> <p>Tip #3Utilize your Summary </p> <p>Tip #4Set your Custom URL </p> <p>Tip #5Invest in your Profile Photo </p> <p>Tip #6Make sure your Profile Photo is Professional </p> <p>Tip #7Make sure your Profile is Complete </p> <p>Tip #8Make sure your Invitations Include aPersonal Message </p> <p>Tip #9Make sure youContribute to the Conversation </p> <p>Tip #10Make sure to Build Your Network Selectively </p> <p>Tip #11Make sure to Participate in Recommendations </p> <p>Tip #12Make sure to Participate in Endorsements </p> <p>Tip #13Balance PromotingYourself and Being Helpful on </p> <p>Tip #14Upload RichMedia to Your</p> <p>Profile </p> <p>REFERENCESDahl, Sima. 5 Steps to Market Yourself on LinkedIn marketingpower.com Retrieved January 9, 2014 from: http://www.marketingpower.com/Careers/Pages/Sima%20Dahl's%20Columns/5_Steps_to_Market_Yourself_on_LinkedIn.aspx?utm_source=buffer&amp;utm_campaign=Buffer&amp;utm_content=buffera7e74&amp;utm_medium=linkedin#Kennis, Leanne (July 21, 2013) 25 Things That Make You look Dumb on LinkedIn business2community.com Retrieved on January 15, 2014 from:http://www.business2community.com/linkedin/25-things-that-make-you-look-dumb-on-linkedin-0559620</p> <p>Why Bother?Standout Profile = Prospects Take You More Seriously</p> <p>Standout Profile = Prospects Spend More Time on Your Page</p> <p>Standout Profile = Attracting More Business Opportunities</p> <p>Visual Content = Interactive Experience / People Can Comment </p> <p>What Content Can I Add?Photos</p> <p>Video</p> <p>Presentations</p> <p>Audio </p> <p>Approved Content Providers for Media Samples</p> <p>Sample ProfilesClick Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text.Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text.Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text.</p> <p>21</p> <p>Pastry Chef</p> <p>22</p> <p>Pastry Chef Explore Content / Photo Scroll from Within Page</p> <p>Entrepreneur</p> <p>Entrepreneur - Video</p> <p>EntrepreneurVizify Visual Bio </p> <p>SlideShare Link or Uploaded Presentation </p> <p>Add Badges or AwardsBook Cover or Menu Cover</p> <p>Even Add a Screen Shot of a Compliment or Twitter Buzz Or You in Action</p> <p>Add Links to Articles You Have Written:Autopopulate with image + clickable link vs. Upload image + enter info manually</p> <p>How Do I Get Started?</p> <p>Edit Profile Follow Prompts</p> <p>Add Link or Upload FIle</p> <p>Include a Call to Action</p> <p>Sample Web PagesMust See Profiles of 2013</p> <p>Pastry Chef LinkedIn Page Photo Scroll</p> <p>Entrepreneur LinkedIn Page Canyoning in Scotland Video</p> <p>Entrepreneur Vizify Profile Sample - Overview &amp; Career / Bio</p> <p>DiscussionWhat kind of content do you have to share on LinkedIn?</p> <p>About you? About your business? </p> <p>Video of you giving a presentationSlideShare presentation of helpful content to establish business expertiseWhat else?</p> <p>REFERENCESMoritz, Donna. (December 2, 2013). How to Enhance Your LinkedIn Profile With Professional Portfolio socialmediaexaminer.com Retrieved December 18, 2013 from http://www.socialmediaexaminer.com/linkedin-professional-portfolio/LinkedIn (November 26, 2013) LinkedIn Must See Profiles of 2013 slideshare.net Retrieved on December 19, 2013 fromhttp://www.slideshare.net/linkedin/must-see-linkedin-profiles-of-2013</p>