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#ORRSarjapurRaising Social media listening report by Buzzinga

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Page 1: #ORRSarjapurRaising Social media listening report by Buzzinga
Page 2: #ORRSarjapurRaising Social media listening report by Buzzinga

# ORR-Sarjapur citizens rise against apathy

• ORR Sarjapur Rising, is an active group that came together due to the plight of traffic and lack of adequate infrastructure to maintain a decent traffic flow; specifically around the ORR-Sarjapur Road Junction in Bangalore

• Clad in shades of red and orange, local residents and employees of the many companies in and around Bellandur, Sarjapur road and Iblur marched from three spots – Ecospace, Wipro and Cessna Business Park – to Iblur Junction, where they congregated under the flyover as part of a peaceful march to have their voices heard

• Protesters including senior citizens, children and working professionals, gathered in large numbers around noon on Sarjapur Road before taking out a protest march towards Iblur Junction.

• An Online petition to the minister K.J. George has been drafted seeking his intervention, and it was signed by thousands of people.

• Some of the demands put forth by the residents include fixing of potholes, laying of new roads, well-maintained footpaths and drainages, scientific planning of junctions, bus bays and bus stops, removal of encroachments from major roads and service roads of ORR and formation of a committee for better maintenance of the ORR-Sarjapur Road.

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Page 3: #ORRSarjapurRaising Social media listening report by Buzzinga

Social Media Monitoring between 12th Dec and 19th Dec 2015

Conversations Aggregated : 594 Articles

Source Wise Breakup

Twitter – 554 tweets

News – 15 articles

Facebook – 25 Articles

 #ORRSarjapurRising – Dec 2015

Social media analysis indicates that a majority of conversations on #ORRSarjapurRising was on Twitter

97.84%

Source Distribution

Twitter News Facebook

A social media campaign under the hashtags #FixMyRoad and  #ORRSarjapurRising is currently underway

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Page 4: #ORRSarjapurRaising Social media listening report by Buzzinga

12th Dec

13th Dec

14th Dec

15th Dec

16th Dec

17th Dec

18th Dec

19th Dec

0

100000

200000

300000

400000

500000

600000

700000

800000 700772

Twitter Reach- 12th dec TO 19th dec 2015

Twitter Reach

Twitter Reach-

Potential Twitter reach from 12th Dec and 19th Dec 2015Potential Twitter reach was highest on the 18th Dec with a possible total of 700,772 people reached

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12th Dec

13th Dec

14th Dec

15th Dec

16th Dec

17th Dec

18th Dec

19Th Dec

050100150200250300350 320

SOCIAL POSTS OVER TIME

Social Media Monitoring between 12th Dec and 19th Dec 2015Highest Conversation on the 18th of December -320

The average conversations per day on social media on #ORRSarjapurRising was 70

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Page 5: #ORRSarjapurRaising Social media listening report by Buzzinga

0

10

20

30

40

50

60

70

80KloutMentions83.27%

12.59%

4.14%

Sentiment

21%

59%

20%

Sentiment AnalysisPositive Negative Neutral

GENDER CLASSIFICATION & SENTIMENT ANALYSIS

TOP 5 INFLUENCERS ON TWITTER

@deepikacariappa, Journalist, The Hindu has Tweeted/Retweeted about 10% of the total number of articles which boosted reach on Twitter

Almost 60% of the conversation was Negative and was about the poor maintenance of roads in Bangalore.

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Page 6: #ORRSarjapurRaising Social media listening report by Buzzinga

The #ORRSarjapurRising Tag Cloud

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Page 7: #ORRSarjapurRaising Social media listening report by Buzzinga

Thank you!For a demonstration on our capabilities, do write in to us at [email protected]

or visit us at www.buzzinga.com

Contact Web: http://www.buzzinga.comEmail: [email protected]

For more information on how social listening enables strategic insights for your business