Brad Paisley “So much cooler online!”

Into: Brad Paisley

Born October 28, 1972, in Glen Dale, West Virginia;

Contemporary country singer/songwriter

Given his first guitar at age eight

Delivered his first public performance at church two years later.

At the adolescent age of 12, Brad began writing his own music.

Released his first album ‘Who Needs Pictures’, in 1999. The album sold more than 1 million copies

inducted into the Grand Ole Opry's Hall of Fame.

Won numerous Grammy awards

Biography

Brad Douglas Paisley Born October 28, 1972 in Glen Dale, West

Virginia Parents:

Douglas Edward "Doug" Paisley Sandra Jean "Sandy” Paisley

Love for country music stems from his maternal grandfather, Warren Jarvis Wife (since 2003): Kimberly Williams-Paisley

Children (2): William Huckleberry Paisley Jasper Warren Paisley

Albums1. 1990s :

1. Who Needs Pictures (June 1st, 1999)

2. 2000s :

1. Part II (May 29, 2001)

2. Mud on the Tires (July 22nd, 2003)

3. Time Well Wasted (Aug. 16th, 2005)

4. 5th Gear (June 19th, 2007)

5. Play (Nov. 4th, 2008)

6. American Saturday Night (June 30th, 2009)

3. 2010s :

1. This Is Country Music (May 23rd, 2011)

2. Wheelhouse (April 9th, 2013)

Accomplishments

TOO many to list, multiple awards (some listed below):

2010: Entertainer of the Year

2007-11 : Top Male Vocalist

2008: Video of the year (‘Online)

2006: Album of the Year (‘Time Well Wasted’)

2005: Top New Male

2002,04, 05: Songwriter/Artist of the Year

2003, 05, 06: Musician of the Year

2002: Best Country Guitarist (Male)

Online/Social Media Presence

Twitter (https://twitter.com/BradPaisley) :

Contact Brad Paisley directly

Stay up to date with photo, blogs, and tour dates

Facebook (https://www.facebook.com/bradpaisley) :

Tour dates

Pictures, etc.

YouTube

New / old music videos

MySpace (https://myspace.com/bradpaisley) :

Listen and stream free Brad Paisley music

iTunes

All Brad’s music can be purchased through iTunes

Brad Paisley “light show” app, the app uses a phone's hardware to flash colors across its screen, bathing the crowd in a vibrant and ever-changing glow

Band Website (https://www.bradpaisley.com)

Merchandise, Apparel (hats, shirts, wrist bands, etc.)

Tour dates, and upcoming events

CMT (Country Music Television) (http://www.cmt.com/artists/brad-paisley/)

Bio, band information and important upcoming dates

Like Brad Paisley says ‘so much cooler online’

Online Community

Brad Paisley

Country

Cowboy Boot & hat

Lifted trucks &

4x4 Nashville, TN (country

music capital)

Plaid

Associate around Brad…

Country singer, attracts people that enjoy country music, and the backwoods country lifestyle

Find your Audience…?

Although Brad Paisley has 2.52 million followers on Twitter alone. He has most certainly found his audience. With is humorous demeanor, he attracts not only fun energetic country fans that actively participate with him online, but also passionate country fans from all age groups. Brad is simply a GREAT entertainer.

Post Meaningful, Sharable Content?

Brad Paisley actively communicates with his online community through not just one social media source but a variety. He frequently asks for fan input, questions invoking conversation between himself and his audience. It is also noticeable to see all of his replies back to following fans as well.

Not only does Brad involve his fans through input, but he also post sort video clips, pictures from previous concerts, as well as some inside to his personal family life as well (nice to hear about what goes on behind the scenes as well, not just the spotlight all the time).

Engage Current Fans?

Brad not only actively participates through social media like twitter, Facebook, and MySpace. But on Oct 02, 2013 Brad introduced his ‘free’ smartphone app “light show” which lets fans and their phones light the way during every concert. The app also allows users to get everything they want to know about Brad through their mobile device. The app itself has a 4/5 Rating. Brad (et al) actively respond to fans, and continuously please and engage the current fan base as well as attracting new fans on a daily basis.

In the Media

Continue the Social Push IRL. Hand out

Swag. Put up Flyers?

As it is apparent to see through Facebook, and Twitter. Brad (et al.) do a tremendous job pushing the IRL. This is apparent through almost daily photos posted on each account of the previous concert the night prior. Fans are having fun, and actively posting on his social media from the venue itself.

Post consistently?

Brad surprisingly does not take to twitter and other social media sites as often as some of the other celebrities. But I feel that he actively communicates in a sufficient manor (2 or 3 days). Its understandable, that he has a life outside performing. Although he is not blogging, or posting information frequently (daily). However, his band website (https://www.bradpaisley.com) is constantly updated with band info, tour dates, and memorabilia.

References

Images:

Clipart.com

www.google.com/imghp

Brad Paisley Information (Bio, etc.)

"Home | Brad Paisley." Home | Brad Paisley. Idea Den, n.d. Web. 12 Feb. 2014. <https://www.bradpaisley.com/home>.