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The Basics & Best Practices brought to you by Bruce A. Bennett Career Coach Corner

LinkedIn Basics & Best Practices AHML April 2015

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The Basics & Best Practices brought to you by

Bruce A. Bennett

Career Coach Corner

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Introduction & Overview for session

Introduction

Media & Marketing Research Career

Networking Groups – JPL, CLPL, NTS, Harper College

McHenry County Workforce Network Volunteer

LinkedIn Workshop Presenter at Harper College WorkNet Center

Overview

LinkedIn

Settings

Navigation tabs

Best practices

Editing & building your profile

Let's Get Started

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Notes & Goals for session

General Notes for Today eCopy of deck is available upon request or Slideshare

My contact info is on last page

Workshop is interactive

Red Arrows

Parking lot

Best Practice

Goals

Personalize

Best Practices

Suggested Activities

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LinkedIn - What is it & Why use it?

Over 347 million professionals use LinkedIn to exchange information, ideas and opportunities

Virtual Resume

Business Social Networking Site

Create an Internet Presence

Research Individual or Company

Norm Galvin at InsightsNow

Corina Eliason at ForeSee

Find Employment Opportunities

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LinkedIn Navigation Tab - Home

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Finding LinkedIn Settings

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LinkedIn Settings - 4 Tabs

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LinkedIn Navigation Tab - Profile

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LinkedIn Navigation Tab - Connections

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LinkedIn Navigation Tab - Jobs

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LinkedIn Tab - Interests / Companies

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LinkedIn Tab - Interests / Groups

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LinkedIn Tab - Interests / Groups

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LinkedIn Tab - Interests / Groups

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LinkedIn Tab - Interests / Groups

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LinkedIn Tab - Interests / Pulse

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LinkedIn Tab - Interests / Education

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LinkedIn Best Practices

1. 100% Complete profile with photo

2. Headline – descriptive and accurate, not title

3. Summary and specialties section

4. Utilize Skills section and other key words

5. Group – discussions & participation

6. Companies – follow targets for changes

7. Jobs – create search agent & review saved searches

8. Activity updates

9. Who Viewed Your Profile?

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Best Practice - Headline

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Best Practice - Your Activity

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Best Practice - Summary & Specialties

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Best Practice - Skills & Endorsements

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Best Practice - Group Participation

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Best Practice - Group Participation

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Best Practice - Follow Companies

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Best Practice - Job Search Agent

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Best Practice - Job Search Agent

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Best Practice - Job Search Agent

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Best Practice - Network Activity

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Best Practice - Who’s Viewed You?

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Best Practice - Who’s Viewed You?

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Best Practice - Who’s Viewed You?

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LinkedIn Suggested Activities

Who is viewing your profile?

Read network activity from your connections

Build your network of connections

Join industry or specialty related LinkedIn groups

Post activity update, e.g. reading a book, attending a

seminar, trade show or conference

Review Companies Followed updates

Connections

Review discussions in your LinkedIn Groups

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LinkedIn - Home Page & Connecting

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LinkedIn - Connecting with Someone

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LinkedIn - Connecting with Someone

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LinkedIn - Connecting with Someone

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LinkedIn - Connecting with Someone

Questions?

Feel free to follow up later or

connect with me on LinkedIn

Contact Info:

Bruce A. Bennett

Mobile: 815-302-9552

Email: [email protected]

LinkedIn: http://www.linkedin.com/in/bruceabennett

Career Coach Corner Blog: http://bruce73.wordpress.com/