Complete Your ProfileBefore you go crazy circling people, fill out

the proper brand information on your page

so people know what you do and how to

contact you.

Be PresentUse the share button to share others’ posts

and articles, +1 great content, and comment

where you can add value—it will boost your

brand awareness.

Visually MerchandizeGoogle+ is a highly visual platform, so

include photos and videos to make your

profile appealing and encourage interaction.

Fix Your FontsTake advantage of G+’s ability to bold or

italicized text, it makes longer posts easier to

read and highlights important points.

Hold HangoutsIf applicable, use Hangouts for product

demonstrations or industry debates, the

face-to-face time puts a personality behind

your G+ profile.

Save Your Keyword SearchesAfter searching for a keyword in Google+,

click the ‘Save this Search’ and easily access

these results in future under the ‘More’

dropdown menu item.

Hit Up What’s HotCheck out the ‘What’s Hot’ feature and, if

you see relevant content, chime in to

illustrate knowledge, expand reach, and

increase awareness.

Give Links Some LoveInstead of posting a simple link, include a

brief description of the article you’re sharing

to get people more interested.

Consider Hashtag PlacementUnlike Twitter, where hashtags often sit in the

middle, add G+ hashtags at the end of posts

to increase reach through hashtag searches.

Participate within CommunitiesFind and engage in industry-related

communities, it is a great way to meet new

people, learn, share, and expand your

brand’s reach.

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TIP SHEET

10 Ways to Engage on Google+Gear up your brand's Google+ page with these noteworty features

and tactics that generate more meaningful social connections.

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