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THE FREELANCER’S GUIDE TO PHOTOGRAPHY brought to you by InvoiceBerry

The Freelancer's Guide to Photography

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Page 1: The Freelancer's Guide to Photography

T H E

F R E E L A N C E R ’ S G U I D E T O

P H O T O G R A P H Yb r o u g h t t o y o u b y

InvoiceBerry

Page 2: The Freelancer's Guide to Photography
Page 3: The Freelancer's Guide to Photography

IntroductionThe freelance photography market has always been resilient. It is expected to have a growth of 2.6% through 2016 and revenue of $10 billion in the US.

However, being a freelance photographer can be quite hard. It’s been estimated that there’s been a 16% overall decrease in the numbers of photographers on staff since 2001.

But with these tips and your own passion and talent for the art, you’ll be a success in no time.

Page 5: The Freelancer's Guide to Photography

The pros & consThe benefits of freelance photography include:

• working for yourself & the growth you’ll experience• working in a pretty much unpredictable job

The disadvantages include:

• self-employment stress & overworking yourself • expensive photography equipment just to get started

Page 6: The Freelancer's Guide to Photography

Your Business PlanYour strategic business begins with:

• a competitive, well-researched business plan• how to take care of financials with invoicing software• how to determine prices for your photography• how to create a perfect websitse

These are the most important parts you’ll need to start your successful freelance photography career.

Page 7: The Freelancer's Guide to Photography

Your Marketing GoalsYour marketing strategy should focus on social media:

• use cost-effective traditional marketing methods• overview the best platforms for your business• find the right social media management tools

With the right marketing tools, you’ll be able to take advantage of social media and draw in customers. Check out our guide on How to Boost Your SME & Freelance Social Media Presence for more great social media tips.

Page 8: The Freelancer's Guide to Photography

Like what you’re reading? Check out our free ebook for more in-depth tips, analysis,

and resources:

Free Ebook: The Freelancer’s Guide to Photography

Page 9: The Freelancer's Guide to Photography

Other ResourcesMake sure you have everything you need, such as:

• camera and lens hardware• computer and color-accurate monitor• memory card and external hard drive for backups

These are just a few of the many things you need, along with your business basics and modern marketing strategy.

Page 11: The Freelancer's Guide to Photography

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Create reports

Manage clients

Track payments

Multi-currency

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