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LifeStraw® @ FeetOffGround Personal Water Filter Friday, 16 May 14

Water We Doing

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Water We Doing is an initiative by FeetOffGround to provide clean drinking water to the masses of India

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Page 1: Water We Doing

LifeStraw® @ FeetOffGround

Personal Water Filter

Friday, 16 May 14

Page 2: Water We Doing

How safe is the water we drink?

• Water supply to cities, although purified, can contain bacteria and other biological life forms that can result in stomach related disorders.

• Additionally, the water storage (overhead tanks, etc) may not be cleaned regularly, increasing the chances of bacterial presence.

• This is not just at home, but also at restaurants we eat out at.

Friday, 16 May 14

Page 3: Water We Doing

So, what is the solution?

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Page 4: Water We Doing

Certainly Not Bottled Water...!!

• Bottled water is the most obvious solution due to its accessibility.

• However:

• Bottling plants do not use BPA free plastic when manufacturing these bottles. BPA is a toxin that is released into the contents of the bottle with exposure to heat.

• Apart from health threats, disposal of these bottles poses a threat to the environment.

• Almost all of these bottles eventually end up in the trash, hence in landfills or at the bottom of the ocean, causing plenty of ecological damage and are an eyesore.

Friday, 16 May 14

Page 5: Water We Doing

Enter,

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Page 6: Water We Doing

LifeStraw®• A product by Vestergaard Frandsen, Switzerland.

• Winner of the 2008 Saatchi and Saatchi awards for “World Changing Ideas”.

• Filters 1000 liters of water. Filters 99.9999% of disease causing Bacteria and Protozoa in water.

• Cheap, Affordable, Portable access to clean drinking water.

• Produced from BPA free plastic.

• Highly durable, ultra light weight and easy to clean.

• Very High Flow Rate.

• Contains no Chemicals or Battery Operated parts.

Friday, 16 May 14

Page 7: Water We Doing

Puddle on the road

Stream

RiverLake

99.9999% Bacteria and Protozoa Free Clean Drinking

Water

Tap Water

✴ Dip the wider end directly into the source of water, be it a stream, a puddle on the road or a glass of tap water.

✴ Sip from the narrower end.

How to use a LifeStraw®

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Page 8: Water We Doing

Now also available as

LifeStraw® Go Bottle

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Page 9: Water We Doing

Certifications and Accreditations

• The LifeStraw® has been assessed by the University of Arizona using the World Health Organization Guidelines.

• The LifeStraw® has been tested in government approved labs in India.

• The LifeStraw® has been purchased by many government bodies as well as the Indian Army.

Friday, 16 May 14

Page 10: Water We Doing

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Page 11: Water We Doing

Drinking Water shortage

• Rural India is inflicted with the problem of drinking water accessibility and shortage.

• Where the LifeStraw® finds most use is in low income setups where there is low affordability to safe drinking water.

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Page 12: Water We Doing

How can you help?

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Page 13: Water We Doing

• Sponsoring one or more government school.

• Sponsoring a village.

• Sponsoring Urban Slums - giving them means to clean drinking water.

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Page 14: Water We Doing

• FeetOffGround has the distributorship for the LifeStraw® in Karnataka and other parts of India.

• We tie up with NGO’s and other institutes that help disperse and reach the LifeStraw®s you have sponsored to the deserving people.

FeetOffGround

Friday, 16 May 14

Page 15: Water We Doing

Sponsor a LifeStraw®, gift the most

fundamental element.

MRP of the LifeStraw® - Rs. 750/-.

MRP of LifeStraw® Go Bottle - Rs. 999/-

Friday, 16 May 14

Page 16: Water We Doing

Contact Details:

www.feetoffground.com

[email protected]

+91 8105491163

Friday, 16 May 14