How Twitter Can be

beneficial to your

business

Twitter is a free social networking and micro-blogging service

It allows its users to send and readother users' updates (or tweets)

Each Tweet is a text based post of up to 140 characters

Twitter has 200,000 Active Usersper week globally

3 million Twitter messages (Tweets)are sent every day

Twitter is a powerful tool that can provide you access to a whole new world!. From networking to participating in stimulating conversations to building your brand and having some fun , you will get more out of Twitter if you begin with a goal in mind.

Expand your network, by engaging with like minded people

Promote my brand (website, blog etc)

Identify potential business opportunities

Sharing expertise , knowledge and opinion

building your brand

developing your business network

gaining new knowledge

listening to your customers

Register your

names

Fill in the bio AND

upload a photo

Make sure you

enter your

website URL Use one of the

platforms:

Tweetdeck or

Seismic Desktop And

remember…

only140

characters

Trust

Brand Awareness

Knowledge Authority

Public Image

manages the scheduling of your tweets

feeds an RSS feed into your Twitter stream. This is how you can post your blog to Twitter automatically

allows you to share photographs easily on Twitter

The hashtag or #tag added to a tweet acts as way to create categories, groups or topics for tweets that others can use as well.

Create a hashtag by adding a hash symbol (#) to the front of an appropriate keyword as you write your Twitter update (for example, #twitterworkshop.)

Track the tagged conversations that interest you. Twitter updates that include a valid hashtag are indexed at Hashtags.org, organized by tag, and available as individual RSS feeds. This means that you don't have to be a Twitter user to follow the conversation — it's visible to anyone.

Let’s say a group of folks are attending a workshop and tweeting their notes in real time. If everyone at that workshopwere asked to add something like #mkt101 to their tweets, everyone present or not can see and share all the notes in one place.

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