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ROCK STAR MEETINGS! AADE Leadership Series

Rock Star Meetings!

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What makes association chapter events rock?

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Page 1: Rock Star Meetings!

ROCK STAR MEETINGS!AADE Leadership Series

Page 2: Rock Star Meetings!

THE NEXT 60 MINUTES …

Talk about what makes an event rock Few basic tenets of event planning Couple of ideas on choosing content 10 examples of events that ROCKED

Leading the conversation … Peggy Hoffman, CAE

Association manager Event planner Social media fan

Page 3: Rock Star Meetings!

WHAT MAKES AN EVENT ROCK?

No. of people No. of CEs Level of applause Profit

Level of ENERGY in the room

Page 4: Rock Star Meetings!

 HOW DO YOU CREATE HIGH ENERGY? 

Mix:

2 parts CONTENT

3 parts Ambiance

5 parts FUN

Page 5: Rock Star Meetings!

BASIC TENETS ARE: Topic of interest … in a different fashion Networking galore! Keep the event alive It’s a team effort Registration cost competitive Begin with fun marketing Don’t forget to evaluate! Make events simple to put on

Page 6: Rock Star Meetings!

SO HOW DO YOU PICK THE TOPIC?

“Throw it out there and see if it sticks”

Track past events

Steal ideas

1 question polls

Page 7: Rock Star Meetings!

SP

EED

SER

IES

 

o Speed Networking o Speed Mentoring

o Speed Pitching o Speed Recaps

Page 8: Rock Star Meetings!

HA

ND

S-O

N S

ER

IES

 

o Social media series o Writing workshop

o Baltimore Clayworks o Zumba Class

Page 9: Rock Star Meetings!

RO

UN

DTA

BLE S

ER

IES

 

o Today’s Hot Topicso Morning Topics Revisited

Page 10: Rock Star Meetings!

VIR

TU

AL O

PTIO

NS

 

o Virtual Lunch Dateso  Teleseminars / Webinar Tie-

in

Page 11: Rock Star Meetings!

MEET-U

PS

 

o Café Conversationso Tuesday morning series

Page 12: Rock Star Meetings!

AR

TS

& E

DU

-TA

INM

EN

T

o Embassy Series o Social/Learning Events

Page 13: Rock Star Meetings!

GU

IDED

CO

NFER

EN

CE

  

o Facilitator o Pre-event assignment helped attendees prepare for event

Page 14: Rock Star Meetings!

WAYS TO ADD A DASH OF DIFFERENT:  Closing Session -

Opened “the wall” Morning Topics

Revisited Idea Tree – growing

ideas Capturing the fun of

a multi-day event with Flickr

Page 15: Rock Star Meetings!

MAY YOUR EVENTS ROCK!Created by Peggy Hoffman, CAE

Mariner Management & Marketing

www.marinermanagement.com

@peggyhoffman