Desktop Education for Parks And Recreation

Welcome and Sign-In Have you downloaded and

printed a copy of your handouts?

Please sign in with:◦ Your Agency Name and the

number of people watching/attending the webinar from your agency today

◦ CEU Requests◦ The name of the person who

will be inputting answers into the webinar application

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Thumbs up or Thumbs down…

I have been known to be a “bragger.”

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How strongly do you agree with this statement?

People who practice the art of

self-promotion succeed

more often than those who practice the art of

humility.

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Personal BrandingHow to Toot Your Horn without Blowing it

CPRS DePR Make and Take Webinar Series

April 2014Alison HarleAHA Management

Introduction

In your chat box..What is yourdefinition ofpersonal branding?

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In your chat box… List some of the ways people might

measure success…

Personal Branding is about Achieving “Success.”

Success is relative.

Let’s Take a Look at Your Make and Take (Page 6 of your handout)

What does success “look” like to you? How will you know you’ve “made it?”

Fame, fortune, prestige, health, children, grandchildren, status, titles, etc.

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A JOB WELL DONE SPEAKS FOR ITSELF.o Self Promoters are

Prepared Value face time with others Ready with their stories Break through the clutter

HUMILITY GETS YOU NOTICED.◦ Speak about your accomplishments◦ Don’t wimp out◦ Own your accomplishments◦ Be proud of what you have done

DON’T BRAG. PEOPLE WILL DO IT FOR YOU.◦ Letters of recommendation are good tools, but not the

only one◦ Look out for number 1

Three Bragging Myths

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Click in your feedback box…Did you do your “homework?”

Which best describes your group?A. We ALL did our pre-webinar

assignmentB. Some of us did our pre-webinar

assignmentC. None of us did our pre-webinar

assignmentD. We keep forgetting about that

darn pre-webinar assignment

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Please share and list in your chat box some of the

people your group admires and

Why?         .   

From Your Pre-webinar assignment – Take 1 minute

Let’s Take a Look at Your Make and Take (Page 6 of your handout)

List THREE people YOU admire on your handout… 11

1. What would others say are your 5 personality pluses?

2. What are the ten most interesting things you have done or that have happened to you?

3. What do you do for a living and how did you end up doing it?

4. What do you like/love about your current job/career?

5. How does your job/career use your skills and talents and what projects are you working on right now that bests showcase them?

12 SELF EVALUATION QUESTIONS

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6. What career success are you most proud of?

7. What new skills have you learned in this past year?

8. What obstacles have you overcome to get to where you are today (personally and professionally?)

9. What is your training or education experience?

SELF EVALUATION QUESTIONS (cont.)

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10. What professional organizations are you a part of – and in what ways are you involved?

11. How do you spend your time outside of work (hobbies, interests, sports, family and volunteer)

12. In what way are you making a difference in people’s lives?

SELF EVALUATION QUESTIONS (cont.)

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Let’s look at the first question on your Make and Take (Page 6 of your handout)…

What do you do best?List THREE things using some of the self evaluation questions as prompts.

1. What would others say are your 5 personality pluses?

2. What are the ten most interesting things you have done or that have happened to you?

3. What do you do for a living and how did you end up doing it?

4. What do you like/love about your current job/career?

5. How does your job/career use your skills and talents and what projects are you working on right now that bests showcase them?

Now answer those same

12 SELF EVALUATION QUESTIONSquestions for your agency/department/facility

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6. What career success are you most proud of?

7. What new skills have you learned in this past year?

8. What obstacles have you overcome to get to where you are today (personally and professionally?)

9. What is your training or education experience?

10.What professional organizations are you a part of – and in what ways are you involved?

11.How do you spend your time outside of work (hobbies, interests, sports, family and volunteer)

12.In what way are you making a difference in people’s lives?

SELF EVALUATION QUESTIONS (cont)

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What is the world’s most valuable brand?

World’s Best Brands

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Top Ten BrandsSource: Interbrands.com

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What do the world’s most valuable brands have in common?

World’s Best Brands

The BEST brands stay true to their CORE VALUES

What are your THREE CORE VALUES?

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20 Tips for Tooting Your Horn

1. Be your best authentic self

2. Think about to whom you are tooting

3. Say it with meaningful and entertaining stories

4. Keep it short and simple5. Talk with me, not at me6. Be able to back up what

you say7. Know when to toot8. Turn small talk into big

talk9. Keep your “Brag Bites”

current and fresh10. Be ready at a moments

notice

11. Have a sense of humor12. Use it all: your eyes,

ears, head and heart13. Follow through14. Follow-up15. Embrace Techno-tooting16. Take credit for your part

in successes17. Bridge the GAP18. Be a lifelong learner19. Seek out new skills20. Ask questions

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Don’t recite a list of boring facts Don’t speak in generic terms Be Appropriate

◦ Make sure it is in context (or spirit of conversation)

◦ Don’t do it at a funeral or in a crisis Brag for each other

When to drop Brag Bombs

Look at the people in your room today…Drop some brag bombs about your colleagues. Share them in your chat box.

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But… People brag when

they are insecure….That can be true

about some people, but

so what? They are not you and you’re not

insecure, so don’t worry about it.

BE:◦ AUTHENTIC◦ COMPELLING◦ DELIVER IN A

CONVERSATIONAL WAY Take credit for your part in

successes Techno-Tooting

◦ Learn how to replace face time “I never see my boss anymore.”

◦ Develop your story ◦ Make people want to know the

ending …◦ Help people engage even

when they aren’t there

HOW to Toot Without Blowing it

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If you have particular career goals in mind (and you should) perform a "gap analysis." ◦ This is an analysis of where

your skills and qualifications are at now compared to where they need to be to get to the next level and to achieve your overall career goals.

◦ Think about this carefully and honestly, and then work out a plan to close the gap.

GAP Analysis

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What are your skills?◦ It's not enough to be great

at your job◦ Develop marketable skills

that prepare you for more responsibility

◦ When you gain skills and qualifications far beyond what your current job requires, your employer may see keeping you in that job as a waste of your talents.

GAP Analysis – Develop Your Skills

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Seek out new skills Set a goal to be the best

you can be Go Back to School

◦ You can't beat it. ◦ May be a requirement for

promotion.◦ The more you learn, the more

you earn. ◦ Talk to your supervisor, or the

people in human resources, about what courses would most benefit the company.

◦ Many businesses will even contribute money to defray some of those education and training costs.

Parks and Recreation Professional Certifications◦ AFO◦ CPO◦ CPSI◦ CPRP◦ CPRE◦ CTRS◦ Others?

What professional certifications or degrees do people in your webinar group currently hold?

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Your Personal Branding Plan – Weekly, Monthly, Annual and Ongoing Activities

Ongoing◦ Commit to your brand◦ Create a personal tagline

Add it to your Email signature Outgoing voicemail Everywhere

Weekly/Monthly◦ Track successes◦ Attend live networking functions◦ Use Social Media

Update online networking sites Participate in online networking

discussions Post questions and answers Expand your reach

Quarterly/Annually◦ Refresh your resume◦ Take on a new task◦ Apply for awards◦ Attend required meetings◦ Actively participate in a

brand-building organization or association

◦ Take a class◦ Ask for feedback

What are three things you will do after this webinar

1. 2. 3. What are three skills you need to work

on/ acquire? 1. 2. 3.

Where do you want to be and what will it take to get there?

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Question and Responses

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Alison Harle, CTRSalisonharle@ahamgt.com860-288-2145 I may not have ALL the answers, but I usually always have an opinion/response or can help you find what you are looking for.

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Next Month

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