THE FUNDAMENTALS OF A KILLER SALES STRATEGY

FORGET HOLLYWOOD!

Strategy

The Saleslift Sales Model

Culture

Sales Proces Operations

Strategy

FIND YOUR DREAM CUSTOMERS

WHAT CRITERIA DO YOUR DREAM CUSTOMERS HAVE IN COMMON?

WHO ARE OUR TOP 10(0) DREAM CUSTOMERS?

THE CORE STORY

“Education based marketing”*

*The Ultimate sales machine, Chet Holmes

The 3% rule3% Buys now

7% Is open to buying now

30% Is not thinking about it now

30% Thinks they are not interested

30% Know they are not interested

“Fulfilling a basic need is not negotionable”

“THE 3 % RULE”

“THE 3 % RULE”WHAT IS YOUR CORE STORY

THAT APPEALS TO 70% OF YOUR TARGET AUDIENCE?

WHAT IS YOUR “SMOKING GUN”?

Sales Proces

1. Establish rapport 2. Find the need 3. Build value 4. Create desire 5. Overcome objections 6. Close 7. Follow-Up

WHAT ARE THE 7 QUESTIONS

WE ALWAYS WANT TO ASK?

2. Find the need

Operations

HOW DOES YOUR SALES FUNNEL LOOK LIKE?

WHAT ARE YOU GOING TO DO WITH THIS STARTING TOMORROW?