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Tech Savvy Store: Tracking, Analyzing and Engaging for Profit
ROGER KIBBE, Sr. Dir., Global Customer Experience and Logistics Technology Strategy, GAP Inc. RONNY MAX, Principal, Silicone Waves
Sr. Dir., Global Customer Experience and Logistics Technology Strategy
GAP Inc.@[email protected]
PrincipalBehavior Analytics .Academy
Silicon [email protected]@siliconwavesllc.com
Why Invest in Store Technology?
Where to Invest?CustomersAssociatesInfrastructure
What to Ask? Will the solution distract or
enhance from desired behavior? What are the network,
infrastructure and tech support requirements?
What are the retailer’s change management needs?
