Facebook for Real Estate

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    28-Jan-2015

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presentation that I created for a one-off presentation to a new group of real estate agents

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  • 1. Social Marketing @DaveWoodson for Real Estate

2. Social Marketing @DaveWoodson 3. Social Marketing @DaveWoodson Yes, I know I look like. 4. Social Marketing @DaveWoodson Well, I did a month ago 5. Social Marketing @DaveWoodson 6. Social Marketing @DaveWoodson NO 7. Social Marketing @DaveWoodson 8. Social Marketing Why do marketers care about social? Why Should you care about Social?

  • 3 out of 4 Americans are using social technology
  • 2/3 of the global internet population visit social networks
  • Visiting social sites is ahead of personal email as the 4 th most popular online activity
  • And, its growing at 3X the rate of the overall Internet

@DaveWoodson 9. Social Marketing 600,000,000+ @DaveWoodson 10. Social Marketing 200,000,000 users @DaveWoodson 11. Social Marketing Over 100,000,000 users

  • almost all fortune 500 are represented
  • great visibility no matter your size
  • great way to research competition and clients
  • SEO friendly links

@DaveWoodson 12. Social Marketing Break it Down @DaveWoodson 13. Social Marketing Break it Down @DaveWoodson

  • 96% of all millenials have joined a social network

14. Social Marketing Break it Down @DaveWoodson

  • 96% of all millennials have joined a social network
  • 48% of 18 to 34 year olds are on FaceBook

15. Social Marketing Break it Down @DaveWoodson

  • 96% of all millennials have joined a social network
  • 48% of 18 to 34 year olds are on FaceBook
  • 28% of them check Facebook from their phone

16. Social Marketing Break it Down @DaveWoodson

  • 96% of all millennials have joined a social network
  • 48% of 18 to 34 year olds are on FaceBook
  • 28% of them check Facebook from their phone

17. Social Marketing Break it Down @DaveWoodson

  • 96% of all millennials have joined a social network
  • 48% of 18 to 34 year olds are on FaceBook
  • 28% of them check Facebook from their phone
  • the 35 and older crowd represents 30% of Facebook

18. Social Marketing Break it Down @DaveWoodson There are 206.2 million registered internet users in the United States 19. Social Marketing Break it Down @DaveWoodson There are 206.2 million registered internet users in the United States 71.2 % are on Facebook 20. Social Marketing @DaveWoodson Average person on Facebookthat engages a Business 21. Social Marketing @DaveWoodson Average person on Facebook engaging a Business 22.

    • Logo & Information

23.

  • images and video

24.

  • Events
  • Pull in your blog feeds
  • The possibilities are limitless

25. Social Marketing Listen @DaveWoodson 26. Social Marketing Listen Engage @DaveWoodson 27. Social Marketing Listen Engage Share @DaveWoodson 28. Social Marketing Listen Engage Share LISTEN @DaveWoodson 29. Social Marketing Broadcast vs. Interaction

  • Engage

@DaveWoodson 30. Social Marketing Broadcast vs. Interaction

  • Engage

Sharingis Caring @DaveWoodson 31. Social Marketing Broadcast vs. Interaction

  • Interact

@DaveWoodson 32. Social Marketing Broadcast vs. Interaction

  • Interact

If you listen your friends will tell you @DaveWoodson 33. Social Marketing Broadcast vs. Interaction @DaveWoodson 34. Social Marketing Dont be that Guy @DaveWoodson 35. Social Marketing Dont be that Guy @DaveWoodson 36. Social Marketing @DaveWoodson 37. Social Marketing Dont be that Guy @DaveWoodson 38. Social Marketing Dont be that Guy @DaveWoodson 39. Social Marketing Dont be that Guy Also Avoid. OVER Sharing @DaveWoodson 40. Social Marketing Dont be that Guy Also Avoid. Tagging People in Bad Pics @DaveWoodson 41. Social Marketing Dont be that Guy Also Avoid. @DaveWoodson 42. Social Marketing Dont be that Guy Also. Have a Filter @DaveWoodson 43. Social Marketing @DaveWoodson 44. Social Marketing @DaveWoodson 45. Social Marketing @DaveWoodson 46. Social Marketing @DaveWoodson 47. Social Marketing @DaveWoodson Contact Information: twitter.com/DaveWoodsonfacebook.com/theDaveWoodson Linked.com/in/DaveWoodson (219)872-8000 ME