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“IMPLICATIONS FAR AND WIDE”
OVERVIEW AND ANALYSIS OF STATE ELECTIONS AND POLICY IMPLICATIONS
FOR IA, MN, ND, SD, NE AND WI
BACKGROUND
About Chris and WJPA■ Chris Tiedeman – Principal, Weber Johnson Public Affairs■ WJPA - Getting the important work done on behalf of Corporations,
Associations and large Public Affairs Firms in the Upper Midwest.“Our specialty – and what we love to do the most – is the fieldwork
needed to help clients succeed by working closely with constituents and motivating them to take action. People are our medium, and we know the value of inspiring them to affect their political and social landscape.”
@weberjohnsonpahttp://www.weberjohnsonpa.com/ https://www.facebook.com/WeberJohnsonPublicAffairs/ [email protected]
We deliver a ground game
Build grassroots coalition
Mobilize it
Create PR opportunities along the way
2016 ELECTION CYCLE?
OR
2016 Pre-Election Partisan Control
2016 Post-Election Partisan Control
Iowa
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– Workforce development– Infrastructure– Simplifying Iowa’s corporate
and personal income tax structures
Minnesota
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– Tax competitiveness– Transportation– Education and Workforce– Labor/management– Healthcare– Environmental reforms– Energy
North Dakota
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– Taxation– Education and Workforce– Natural resources– Healthcare– Transportation and
Infrastructure– Economic development
South Dakota
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– Workforce development– Future fund– REDI Fund– Economic development– Transportation– Unemployment insurance– Education– Healthcare
Wisconsin
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– Taxes and government spending– Regulatory reform– Civil justice and legal reform– Education and talent attraction– Transportation and infrastructure– Jobs and economic development– Environment and energy– Human resources and
employment law– Affordable health care
Nebraska
2016 partisan composition (pre-election)
2016 presidential election results
■ Chamber priorities– A more competitive tac climate– Retain and enhance business
incentives– Enhance Nebraska’s workforce– Highway and infrastructure
development
The importance of grassroots ■ Grassroots advocacy and coalition building provides an excellent
support to direct lobbying■ The trend is already moving in this direction, toward grassroots
activation and away from traditional lobbying at the Capitol– (https://about.bgov.com/blog/why-the-lobbyist-of-the-future-will-never-step-inside-the-capitol)
Constituent Engagement■ Research– What is the Chamber Policy Priority?– Who are the Key Votes?– What moves each Swing Vote (Hyper-Targeted)?
■ Message Construction and Delivery– How do you best talk about the issue?– What is the Left, and what is the Right reason for your Policy?
Constituent Engagement■ Strategy– How are you going to get to Zero Opposition?– If impossible, how are you going to get to 50%+1■ Messengers Recruited– Who are your key stakeholders who are influential to you targets?– How will you manage diverse groups of messengers around your
issue?– How do you avoid using messengers who will simply be characterized
as “the establishment” or “politically connected elites?” (while still engaging people who have influence?
■ Message Delivery – What set of tactics are needed for your messengers to communicate to
targets?
Conclusion/Discussion
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