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The Latin American GAME INDUSTRY
Sabrina Carmona - NORDIC GAME CONFERENCE 2016
Sabrina who?
Latin What?
SOME NUMBERS:
http://www.newzoo.com/free/rankings/top-100-countries-by-game-revenues/
Top 100 Countries by Game Revenues:
http://www.newzoo.com/free/rankings/top-100-countries-by-game-revenues/
Top 100 Countries by Game Revenues:
#11 - Brazil - 1,458,902,000#13 - Mexico - 1,195,456,000#22 - Argentina - 338,192,000
9.30% - global population10.58% - Internet population
4.35% - total revenue
Top 100 Countries by Game Revenues:
http://www.newzoo.com/free/rankings/top-100-countries-by-game-revenues/
SOME STATEMENTS:
MOBILE OVERVIEW:
INTERESTING HIGHLIGHTSand some funny ones too…
Lots of drama. Lots of dancing.
Lots of Playing too.
CLASH OF CLANSDownloaded more than 7m times
almost 9m in total revenue
In Brazil only!
CANDY CRUSH
Downloaded over 30m times
Almost 7m in total revenue
Throughout Latin America
WHAT’S THE SECRET?
Brazil as #1 focus.
LATAM is not only Brazil and Mexico.
DIVERSIFY payment methods.
ADVERTISE.
LOCALIZE.
WANT MORE?Ask a local!
There’s one right here.
Want more?Ask a local
