Where To Find Me

http://plus.google.com/+WadeHarman

@WadeHarman

http://pinterest.com/blogger32

Find the Relationship Marketing Show on iTunes at

http://wade.tips/1CKZHcU

Or the blog at wadeharman.com/podcast

Local Conversation

Engagement Connection

Announcements

Facebook allows us to

connect with an

audience that will show

them that they are

important to your

church and that you

want them to be part of

something.

Start In Your Local Area

Build a Facebook page for your church.

Don’t take shortcuts (visuals and content)

Allow the congregation to help spread the message.

Have a budget for a targeted Facebook ad campaign

to broaden your reach throughout the area.

Post to your Facebook page regularly. Assign a

manager or a church member to this position. This keeps

your presence known.

Facebook Study With:

Page Promotions:

It’s Not Just In The Advertisement!

Consistency is needed to ensure that you have the

best social media engagement for your Facebook

page.

Testing Begins!

What every post needs:

1: Good description that shares what

The essence of your post is about.

2. A call to action inside the

Description.

3. A Great Image!!

Let’s Talk about Imagery

Most people can go broke buying

stock images for their social media

posts.

There are some stock photos that

you can grab for free.

Pexels.com is the best I have

found.

Once you have your image,

you’re not done.

Make sure you’re editing your

image correctly.

Canva.com has social specific

templates that you can use to

help you out.

Images Bring Emotion

Remember That Study?.....

Here’s that post after two days.

Help your individual post by boosting

It’s IMPORTANT to Click “Cities”

Consistency Brings Reward.

Don’t Forget About the Other

Social Networks!

Remind your congregation of upcoming events.

Telling stories about your community and what the church has done.

Develop themes from popular events the church does and share with other churches to give them ideas.

Fundraising

Archive worship songs.

Live church updates. If they can’t come to church, use a hashtag they can follow every church service. When they go to the hashtag, they can follow the conversation. It can also be used as a bible study technique. example: #Jesusrocks.

Prayer Requests Search: Use a specific hashtag for the members of your church or anyone else to use when they need you to pray.

Tweet everything with pictures. (1024x512px) if you build someone a house, take a pic and

Use Google Hangouts to livestream your services (YouTube integration)

Build a notification circle on Google+ to direct message your inner circle with announcements.

Search engine rankings through Google+.

Set up your Google Local and be seen when someone searches for a church in your area.

Ideas For Social Integration

Get It Out There! Put your social accounts on flyers,

church pamphlets, etc.

Encourage people to follow the conversation at church.

Do a Personal church hashtag that makes it fun for the members to keep up with current events going on.

Do a social competition. Whoever gets the most retweets, likes, shares, etc. Wins “X” prize from the church. You can control what you want them to say here on social.

Do a TweetChat to localize visibility.

And Every Time You See This….

Something awesome is

about to happen

Questions?