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It's getting down to the wire in American politics. Early voting is already underway for the 2012 presidential election and the final election is just around the corner. As someone who is interested in who shares what content and why, I was curious to see how social media fits into America's political dialogue. Here are some interesting facts from the Pew Research Center.
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Interesting Facts about Social Media and Politics
in the United States
All data from the Pew Research Center
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66% of American adults who use social media have performed at least one civic or political activity through a social media site.
Just under 40% of American adults use social media for civic or political activities.
Around 60% of American adults use social media, so:
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36% of people who use social networking sites say that the sites are “very important” or “somewhat important” for staying up to date with political news.
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In traditional media, Romney and Obama received more positive coverage during the week of their conventions.
By contrast, social media conversations didn’t change much during the conventions. And the conversations that happened were consistently negative.
Photo credit: NewsHour
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Out of the overall population,
60% of liberals,61% of moderates, and49% of conservatives
use social networking sites.
Nearly 40% of social media users learned through postings on social media sites that their friends’ political beliefs were different than they originally thought.
Photo credit: takver
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22% of social media users don’t post political content because they are concerned it may offend or upset someone.
