ANTOINE RJ WRIGHT (@MOBILEMINMAG)

PROJECT

DATE

CLIENT#ICCMAU

OCTOBER 2015

FROM WEBSITES TO MOBILE APPS, MOBILE WEB, AND SERVICES

EXPLORING THE SHIFT FROM CONTENT TO CONTEXT

A SMALL REVIEW

INTERNET ACCESS, MOBILE CONNECTIONS, SOCIAL MEDIAVIEW THESE STATS AND 373 OTHERS AT HTTP://WEARESOCIAL.SG/BLOG/2015/01/DIGITAL-SOCIAL-MOBILE-2015/

INTERNET USE AS PERCENT OF POPULATIONVIEW THESE STATS AND 373 OTHERS AT HTTP://WEARESOCIAL.SG/BLOG/2015/01/DIGITAL-SOCIAL-MOBILE-2015/

INTERACTION MORE IMPORTANT THAN PRESENTATIONVIEW THESE STATS AND 373 OTHERS AT HTTP://WEARESOCIAL.SG/BLOG/2015/01/DIGITAL-SOCIAL-MOBILE-2015/

ON WEBSITES (A HISTORY)

COMMAND LINE...IPCONFIG /FLUSHDNS

WEB BROWSERS<!--[IF IE 6]>DRAW IV TO CLOSEST MOUNTAIN DEW VENDOR<![ENDIF]-->

IMODE, WAP, AND WEB CLIPPINGSBLAZING SPEED ON THAT 2IN SCREEN

BLOGS AND RSSSUBSCRIBE TO MY UPDATES AND SUPPORT US BY CLICKING ON OUR WEB STORE LINK

FORK IN THE ROAD

MOBILE WEBSITES

BROWSER GOOD, WEBSITE CAN BE BETTERFELT LIKE WE'D COMPLETELY PASS OVER APPS RIGHT?

MOBILE APPS

INSIDE AN APP THERE WAS A DIFFERENT EXPERIENCE OR A COSTLY ONE

8 CHARACTERISTICS OF MOBILE MOBILE IS THE FIRST PERSONAL MASS MEDIAMOBILE IS PERMANENTLY CARRIEDMOBILE IS ALWAYS-ONMOBILE HAS A BUILT-IN PAYMENT MECHANISMMOBILE IS AVAILABLE AT THE POINT OF CREATIVE INSPIRATIONMOBILE HAS THE MOST ACCURATE AUDIENCE MEASUREMENTMOBILE CAPTURES THE SOCIAL CONTEXT OF MEDIA CONSUMPTIONMOBILE ALLOWS AUGMENTED REALITY TO BE USED IN MEDIA

TOMI AHONEN, COMMUNITIES DOMINATE BRANDSHTTP://COMMUNITIES-DOMINATE.BLOGS.COM/BRANDS/2009/12/LATEST-UNIQUE-ABILITY-FOR-MOBILE-THE-8TH-IS-DISCOVERED-AUGMENTED-REALITY.HTML

CURRENT AND FUTURE DESTINATIONS (FOR YOU)

NOTIFICATIONS

ENABLING ACTIONABLE INTERACTIONS IN THE SHORT SPAN OF ATTENTION DRAWERSHTTPS://BLOG.INTERCOM.IO/THE-END-OF-APPS-AS-WE-KNOW-THEM/

AND

HTTPS://MEDIUM.COM/@ARJWRIGHT/GESTURES-AND-NOTIFICATIONS-AS-THE-INTERACTIVE-OPERATING-SYSTEM-478B0C60F37F

WORKFLOWS

DEVELOPING SCRIPTS, USING DEVICE SENSORS TO ADJUST ACTIVITY AUTO-MAGICALLYHTTP://TASKER.DINGLISCH.NET/

AND

HTTP://IFTTT.COM

AND

HTTPS://WWW.WORKFLOW.IS/

PRODUCT-AS-A-SERVICE

PACKAGING THE PRODUCT INTO STREAMS RATHER THAN BOXESWHAT IF THE BIBLE WERE A SERVICE, NOT A DESTINATION?

A LITTLE HELP FORWARD

SKILLFULLY MAPPING YOUR CONTENT STRATEGYHABAKKUK 2:2 - THE LORD ANSWERED ME: WRITE DOWN THIS VISION; CLEARLY INSCRIBE IT ON TABLETS SO ONE MAY EASILY READ IT.

MOBILE MINISTRY ANALYIZER TOOL (BETA)HTTP://WWW.MOBILEMINISTRYMAGAZINE.COM/MOBILE-MINISTRY-CASE-STUDIES/MOBILE-MINISTRY-ANALYIZER/

UPCOMING RESOURCESSTAY TUNED TO HERE: HTTP://WWW.MOBILEMINISTRYFORUM.ORG/RESOURCES

SO WHAT IS THE GOAL?

I WONDER HOW THINGS WOULD DIFFER IF SAME ATTENTION WAS PAID TO INTERACTION AS PRESENTATION?- BILL BUXTON (@WASBUXTON)

END

ANTOINE RJ WRIGHTMOBILE MINISTRY MAGAZINE (MMM)

@MOBILEMINMAG#MOBMIN