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We deliver. You save. text marketer R Text Marketer one of the UK’s largest SMS providers www.textmarketer.co.uk A happy, loyal customer is what every business wants... but how do you make a customer loyal? Like the flexibility of shopping anytime and anywhere 71% Say it’s annoying to have conversations in different apps 71% Like the value of having online reviews 34% Prefer to communicate with brands through SMS than apps Quick Convenient Quick Convenient 81% 81% of people will click the URL link in an email 4.2% of people will click the URL link in an SMS 19% A quarter of adults in the UK visit brands online everyday but why.... When talking to brands SMS is viewed by customers as... said that personalised treatment would keep them coming back On average a loyal customer is worth ten times as much as their first purchase OVER 1.2 billion are accessing the internet through a mobile device Probability of selling to a new customer Probability of selling to an existing customer 5-20% 60-70% as... 67% 56% Online ecommerce traffic 49.7% 50.3% Typical business hears from... 4% of it’s unhappy customers 96% don’t voice complaints 91% will never come back hello ... 42% SAP Emarsys Shopify Trinity Digital Marketing Sources: White House Office of Consumer Affairs Marketing Metrics Textboard & MailChimp ‘Understanding customers’ Ruby Newell-Legner

What customers really want

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We all want happy loyal customers and to get them you need to provide your customers with exactly want they want - but what do your customers want?

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We deliver. You save.text marketer

RText Marketer one of the

UK’s largest SMS providers

www.textmarketer.co.uk

A happy, loyal customer is what every business wants... but how do you make a customer loyal?

Like the flexibility of shopping anytime and anywhere

71%

Say it’s annoying to have conversations in different apps

71%

Like the value of having online reviews

34%

Prefer to communicate with brands through SMS than apps

Quick

Convenient

Quick

Convenient

81%81%

of people will click the URL link in an email

4.2%

of people will click the URL link in an SMS

19%

A quarter of adults in the UK visit brands online everyday

but why....

When talking to brandsSMS is viewed by customers as...

said that personalised

treatment would keep them coming back

On average a loyal customer is worth ten times as much as their first purchase

OVER 1.2 b ill ion are accessing the internet

through a mobile device

Probability of selling to a new customer

Probability of selling to an existing customer

5-20%

60-70%

as...67%

56%

Online ecommerce traffic

49.7% 50.3%

Typical business hears from...

4%of it’s unhappy customers

96%don’t voice complaints

91%will never come back

hello ... 42%

SAPEmarsysShopifyTrinity Digital Marketing

Sources:White House O�ce of Consumer A�airsMarketing MetricsTextboard & MailChimp‘Understanding customers’ Ruby Newell-Legner