The Facts Behind Employee Advocacy [INFOGRAPHIC]

ONE TOOL, MULTIPLE SOLUTIONS

www.sociabble.com

MARKETING MANAGERS HAVE A LOT ON THEIR MINDS…

Employee Engagement

Transform your employees into brand advocates, allowing them to view and share content on a single platform animated by gamification initiatives.

Budget

Paid Media

KPIS

CPC Trust

Engagement

SOCIAL MEDIA credibility

reach

content

cpm

Events

Boost event visibility with a one-stop information hub that keeps all participants informed and drives social media activity before, during and after events.

Brand Advocacy

Transform top fans, partners and influencers into an exclusive community of brand advocates who vouch for your company on social media.

Social Wall

Put the spotlight on your content and make sharing easier for everyone. Consolidate social media streams on company websitesand allow all visitors to share.

Contact us at [email protected] find out more, or to arrange a demo.

This is what we know...

HOWEVER, REACH IS A LOT MORE COMPLICATED…

TRANSFORM THOSE CLOSEST TO YOU INTO ADVOCATES AND AMPLIFY THE

REACH OF YOUR CONTENT WITH SOCIABBLE, THE BRAND ADVOCACY PLATFORM.

BUT YOU HAVE UNTAPPED RESOURCES: your employees, PARTNERS AND FANS…

IN SHORt, BOTH COMPANIES AND END USER AUDIENCES

ARE BECOMING INCREASINGLY ACTIVE ON SOCIAL MEDIA.

of 18-29 year-olds

of 30-49 year-olds

of 50-64year-olds

Event Marketing Branding

Customer Service

Product Development

of companies

use social media

Breakdown

of Adults on

Social

Media

Average Organic Reach Numbers by Audience Size (per post)

Your Content Your Brand Advocates Amplified Reach

ContentSocial Media Algorithms

Source: Agorapulse Barometer, www.jonloomer.com

Source: Hubspot

Source: Pew Research CenterSource: Pew Research Center

92% of social media users trust content that comes from people they know (vs 36% for social ads).

90% of internet users consider consumer recommendations the most credible form of advertising.

500200 15 1.5 M

multiple social networks

of adults use

80%

Fewer than 1,000 Fans 1,000 – 10,000 Fans 10,000 – 50,000 Fans 50,000 – 100,000 Fans More than 100,000 Fans

+ =

Copy

righ

t © 2

015

soci

abbl

e.co

m

brand advocates on Sociabble

connections per advocate, per social network

shares per advocate, per month

potential impressionsper month

Source: Nielsen

91% 90%80%

42%

74% 70%

78%

65%

End User Audiences

25.1%

13.8%

10%9.8%

7.7 %

ONE TOOL, MULTIPLE SOLUTIONS

www.sociabble.com

MARKETING MANAGERS HAVE A LOT ON THEIR MINDS…

Employee Engagement

Transform your employees into brand advocates, allowing them to view and share content on a single platform animated by gamification initiatives.

Budget

Paid Media

KPIS

CPCTrust

Engagement

SOCIAL MEDIAcredibility

reach

content

cpm

Events

Boost event visibility with a one-stop information hub that keeps all participants informed and drives social media activity before, during and after events.

Brand Advocacy

Transform top fans, partners and influencers into an exclusive community of brand advocates who vouch for your company on social media.

Social Wall

Put the spotlight on your content and make sharing easier for everyone. Consolidate social media streams on company websitesand allow all visitors to share.

Contact us at [email protected] find out more, or to arrange a demo.