27
............................................ ............................................ ................... SXSW 2014: TRENDS OVERVIEW

SXSW 2014: Trends Overview

Embed Size (px)

DESCRIPTION

A broad sweep of some key trends that were discussed at SXSW this year.

Citation preview

Page 1: SXSW 2014: Trends Overview

...........................................................................................................

SXSW 2014: TRENDS OVERVIEW

Page 2: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

WHAT IS SXSW?

Page 3: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

A FESTIVAL DEDICATED TO…

• Largest music festival in the world of its kind.

• Over 2200 acts perform every year.

• This year’s keynote speaker was Lady Gaga.

• An incubator of cutting-edge technologies and digital creativity.

• Has become the place to preview the technology of tomorrow today.

• Past keynote speakers include Mark Zuckerberg, Elon Musk and Al Gore.

• Seen as one of the best events at which to launch indie films.

• In 2013 over 1200 films were submitted to SXSW.

Page 4: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

HUMANOID

THE FUTURE OF THE INTERNET

Page 5: SXSW 2014: Trends Overview

................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

1. THE FUTURE OF THE INTERNET

• The debate around our right to privacy

• Marketing security

• Encrypted messages and ephemeral communications

• Virtual currency

Page 6: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

THE SNOWDEN EFFECT

TRANSPARENT MACHINES BY BEEPLE (PLEASE VISIT: http://www.beeple-crap.com/)

Former NSA employee and whistleblower, Edward Snowden, delivered his keynote speech through Google Hangouts.

Page 7: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

SECURITY AS A USP

Speculation of the NSA’s activities have prompted the biggest tech companies to offer better data encryption

Please see JWT Intelligence for their

Page 8: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

EMERGENCE OF SECURE MESSAGING APPS

“…'end-to-end encryption' is rapidly becoming the most useless term in the security lexicon. That's because actually encrypting stuff is not the

interesting part. The real challenge turns out to be distributing users' encryption keys securely, i.e., without relying on a trusted, central

service…” - Matthew Green, Gizmodo

Page 9: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

DISAPPEARING APPS

Over 350m “snaps” are sent everyday

Users set photos to self-destruct between 1-10 secs.

Page 10: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

A WORD FROM SIR TIM BERNERS-LEE

"It's time for us to make a big communal decision…In front of us are two roads - which way are we going to go?

Are we going to continue on the road and just allow the governments to do more and more and more control - more and more surveillance?

"Or are we going to set up a bunch of values? Are we going to set up something like a Magna Carta for the world wide web”

Page 11: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

VIRTUAL CURRENCY - BITCOIN

ORIGINAL VIDEO POSTED HERE: https://www.ted.com/talks/paul_kemp_robertson_bitcoin_sweat_tide_meet_the_future_of_branded_currency

Page 12: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

WHAT IS IT WORTH?

?1 Bitcoin = $13 (2013) $800 (2014) ???

Page 13: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

WHO IS ACCEPTING BITCOIN?

Brands considering Bitcoin

Page 14: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

DO WE EVEN NEED MONEY?

Brands have already looked at interesting ways to replace currency

Page 15: SXSW 2014: Trends Overview

................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

2. HUMANOID

• How wearable tech is improving the human race

• Traditional manufacturing disrupted

• Our antagonising relationship with tech

• Switching off

Page 16: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

INTEL’S ‘MAKE IT WEARABLE CHALLENGE’

Found via The Creators Project

Page 17: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

THE POTENTIAL BEHIND WEARABLES

Communication Daily Life

Health Monitoring

Expression

Becoming Superhuman

Images sourced from Intel’s “Make it Wearable Challenge” website

Page 18: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

VANDRICO INC MARKET INSIGHTS

Page 19: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

3D PRINTING – THE POSSIBILITIES

Page 20: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

BIOPRINTING - SAVING AND IMPROVING LIVES

“3D printing of non-living medical devices such as prosthetic limbs, combined with a burgeoning population and insufficient levels of healthcare in emerging markets, is likely to cause an explosion in demand for the technology by 2015” (Gartner Inc. – Jan 2014)

Page 21: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

RESTORING CULTURAL MONUMENTS

An international team of architects are working on 3D printing the restoration of the Buddhas of Bamiyan that were destroyed by the Taliban in 2001.

Page 22: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

ACCESSIBLE BESPOKE

Three Over Seven is working on a way to allow people to scan their feet using their mobile phones. This scan will then be used to 3D print an absolutely perfect pair of

shoes custom-made for your feet.

Page 23: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

A ROBOT TAKEOVER

Page 24: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

AN OXFORD UNIVERSITY STUDY PREDICTS….

….that mobile robots and smart computers make it likely that occupations employing about half of today’s US workers could be possible to automate in the next decade or two (Bloomberg, infographic)

Page 25: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

MAYBE LESS TIME WITH TECH IS BETTER

‘No Noise’ room at Selfridges London

Page 26: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010

OR NOT

There are numerous apps out there to encourage mindfulness

My HeadspaceMental WorkoutMindfulness App

Page 27: SXSW 2014: Trends Overview

..................................................................................................................................................................................................

The ideas and contents of this document are copyright © Table 19 Ltd. 2010