19
SUSAN FRY copywriter & editor 415. 810.1916 (office) 415.810.1916 (mobile) [email protected]

Susan Fry Portfolio

Embed Size (px)

DESCRIPTION

This PPT presentation is intended to give an idea of the range of work I do -- from web banners and content to high-level white papers, case studies and interviews.

Citation preview

Page 1: Susan Fry Portfolio

SUSAN FRYcopywriter & editor

415. 810.1916 (office)415.810.1916 (mobile)

[email protected]

Page 2: Susan Fry Portfolio

corporate & internal communicationsdirect marketing

marketing communicationsonline communications

public relationssales promotion & support

creative strategy, writing & editing for

Page 3: Susan Fry Portfolio

for clients including:

AutodeskKPMGVisa

PG&EWells Fargo

Franklin Templeton InvestmentsBank of America

Robert Half InternationalCTB/McGraw-Hill

Hilton HotelsDHL

Del MonteCarnation Food Service

…and many others

Page 4: Susan Fry Portfolio

WELLS FARGO BANK - Digital Channels GroupTwo banners promoting small business insurance

Page 5: Susan Fry Portfolio

AUTODESKPage from interactive guide to Platinum-level subscription product support (text blocks brighten when scrolled over)

Page 6: Susan Fry Portfolio

VISA Chase Visa Mobile Offers Website landing page for pilot program

Page 7: Susan Fry Portfolio

VISAChase Visa Mobile Offers program: Round promotional piece handed out at Major League Baseball games to promote awareness and enrollment

Page 8: Susan Fry Portfolio

WELLS FARGO – Private Client GroupCover & first page of 10-pg quarterly “special report”

Page 9: Susan Fry Portfolio

AUTODESK3-page interview, conducted and written by S. Fry (first page shown)

Page 10: Susan Fry Portfolio

VISAPage from brochure promoting Visa Personalized Rewards to merchants

Page 11: Susan Fry Portfolio

PG&E: Tech Brief on Energy Rebates for Business Customers

Page 12: Susan Fry Portfolio

AUTODESK2-page Case Study:Industrial Light & Magic(First page shown)

Page 13: Susan Fry Portfolio

FRANKLIN TEMPLETONDirect mail to clients & prospects promoting tax-free mutual funds

Page 14: Susan Fry Portfolio

AUTODESK4-page Case Study:US Army Corps of Engineers(Page 1 shown)

Page 15: Susan Fry Portfolio

FRANKLIN TEMPLETON Sales promotion for financial advisors

Page 16: Susan Fry Portfolio

VISASales brochure to restaurant industry; cover & first page

Page 17: Susan Fry Portfolio

FRANKLIN TEMPLETON ITrade ad for financial advisors

Page 18: Susan Fry Portfolio

FRANKLIN TEMPLETONNJ Best 529 College Savings PlanCover of 12-page brochure for clients/prospects

Page 19: Susan Fry Portfolio

FRANKLIN TEMPLETON: NJ Best 529 College Savings Plan -- first spread of 12-page brochure for clients/prospects