SHOBHA PONNAPPA Consulting in Digital Marketing Breakthroughs http://shobhaponnappa.com Read a lot more on this topic on my blog post: What frustrates users most with mobile web experience STATISTRACKING TM An infographic series that reads trends by watching the numbers STATISTICS THAT SUPPORT MOBILE-RESPONSIVE SITES 4 out of 5 people now claim to buy goods via mobile! That makes it 80% of shoppers! Younger generations are leading the brigade. On social media platforms 85 – 90% of shoppers shop on smartphones. 40% of people re-search if a site is not mobile-friendly! Mobile-friendly websites will clearly steal away consumers from competition sites that are not easy to navigate on mobile, or create user frustration. 70% of mobile users make a purchase within 1 hour! Even if we can’t trust it happens within 1 hour, at least we can be happy that the bulk of searches culminate in sales within single sessions using the mobile. Conversion is 3 times more when people use mobiles! This is compared to the use of desktops or laptops. This is a really important statistic showing that more and more brands need to worry less and less about usual rules. Smartphone users spend 2 hours per day on their phones! Poorly responsive websites have ample time to create not just frustration but actual disgust. Sites that are mobile friendly will become favourite haunts. 19% of companies now claim they have responsive sites! Not all of them serve all devices, though. Some are skewed towards tablets and some are skewed towards mobiles. But the effort to make sites responsive is growing. Each mobile search is seen to trigger at least two actions! This suggests that if scrolling or zooming is counted as one action, then marketers can hope that the second action would be a response to a Call-To-Action. Brands with responsive sites claim up to 63% sales growth! Whether this is from mobiles alone or because mobile-responsive sites tandem well with laptop sites is yet to be clear. But nevertheless the number seems incredible. Embed this on your site and in your mind! (Sources: Comscore.com, Didgeroo.com, CodeItDown.com, ConvinceAndConvert.com, Ironpaper.com)

Statistics That Support Mobile-Responsive Sites (Infographic)

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Page 1: Statistics That Support Mobile-Responsive Sites (Infographic)

SHOBHA PONNAPPA Consulting in Digital Marketing Breakthroughs http://shobhaponnappa.com

Read a lot more on this topic on my blog post:

What frustrates users most with mobile web experience

STATISTRACKINGTM

An infographic series that reads trends by watching the numbers

STATISTICS THAT SUPPORT MOBILE-RESPONSIVE SITES

4 out of 5 people now claim to buy goods via mobile! That makes it 80% of shoppers! Younger generations are leading the brigade. On social media platforms 85 – 90% of shoppers shop on smartphones.

40% of people re-search if a site is not mobile-friendly! Mobile-friendly websites will clearly steal away consumers from competition sites that are not easy to navigate on mobile, or create user frustration.

70% of mobile users make a purchase within 1 hour! Even if we can’t trust it happens within 1 hour, at least we can be happy that the bulk of searches culminate in sales within single sessions using the mobile.

Conversion is 3 times more when people use mobiles! This is compared to the use of desktops or laptops. This is a really important statistic showing that more and more brands need to worry less and less about usual rules.

Smartphone users spend 2 hours per day on their phones! Poorly responsive websites have ample time to create not just frustration but actual disgust. Sites that are mobile friendly will become favourite haunts.

19% of companies now claim they have responsive sites! Not all of them serve all devices, though. Some are skewed towards tablets and some are skewed towards mobiles. But the effort to make sites responsive is growing.

Each mobile search is seen to trigger at least two actions! This suggests that if scrolling or zooming is counted as one action, then marketers can hope that the second action would be a response to a Call-To-Action.

Brands with responsive sites claim up to 63% sales growth! Whether this is from mobiles alone or because mobile-responsive sites tandem well with laptop sites is yet to be clear. But nevertheless the number seems incredible.

Embed this on your site and in your mind!

(Sources: Comscore.com, Didgeroo.com, CodeItDown.com, ConvinceAndConvert.com, Ironpaper.com)

http://shobhaponnappa.com/

http://shobhaponnappa.com/what-frustrates-users-most-with-mobile-web-experience/