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How do you know if your tweets have a high reach? What kind of content do your followers engage with most? Understanding your Twitter performance is key to making your social media campaigns run smoothly and effectively. Here are 5 tools every recruiter should use to assess how well their tweets are performing.
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MEASURE YOUR
PERFORMANCE ON
TWITTER – TRACKING
TOOLS FOR
RECRUITERS
Pocket-sized Social Media Tips From
PocketSocial.co.uk
@mypocketsocial
Knowing if your tweets have a high reach
and are engaging is important in building
your following, as well as your influence
as an industry expert.
@mypocketsocial
These analytics tools will show you how
well your tweets are performing, by way
of follower growth, favourites, replies and
more.
@mypocketsocial
1 TweetReach
Tweetreach is a simple yet effective tool to measure your
reach. All you have to do is input your URL, and
TweetReach displays the metrics for your tweets. It can
also identify the reach for specific tweets, which is ideal if
you want to know what type of content candidates respond
best to.
2 SumAll
As a recruiter, your posts need to be engaging when you’re
sourcing candidates. Use a tool like SumAll which
calculates your mentions, replies and retweets – and not
just your reach. This tool is ideal if you frequently join in
conversations related to your industry.
3 Twitonomy
Identifying influencers is one way to increase your reach
to find candidates with the best skills for your company.
Twitonomy gives in-depth analytics for you and other
users, helping you decide who you should – and shouldn’t
– be following.
4 Commun.it
To ensure you’re reaching as many people as possible, you
should try to grow your Twitter following. Commun.it tracks
your Twitter follower growth, as well as monitoring your
engagement and relationships with other users. Use this
information to decide which users you should build
relationships with.
5 Agorapulse
Agorapulse is an analytics tool for Facebook and Twitter. Its
analytics tells you where your followers have come from (e.g.
paid vs. organic), when you should be posting, and which of
your posts have the highest engagement levels. Use this data
to decide what type of content candidates find more
interesting or beneficial.
Want more from social media?
Imagine being able to manage your
social media from your phone in
between meetings, whilst waiting for a
train or in the queue for a coffee.
Well now you can!
GET THE APP » http://earlyaccess.pocketsocial.co.uk/l/ss
