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1 © 2015 Ipsos. 1 Ipsos Mobile Survey FAST | RELIABLE | AFFORDBALE © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.

Ipsos Mobile Survey

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Page 1: Ipsos Mobile Survey

1 © 2015 Ipsos. 1

Ipsos Mobile Survey FAST | RELIABLE | AFFORDBALE

© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.

Page 2: Ipsos Mobile Survey

2 © 2015 Ipsos. 2 2 2 2 2 2 2 2

IPSOS OFFER

2 © 2015 Ipsos.

Page 3: Ipsos Mobile Survey

3 © 2015 Ipsos.

Ipsos scope and collaboration

Ipsos mobile survey offers a very fast turnaround – as fast as 24 hours

Through collaboration with a mobile panel provider, Ipsos has access to more than 80,000 verified mobile phone users and the panel member is growing everyday.

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4 © 2015 Ipsos.

A total of 80,000+ Verified Panel Members as per January 2016 Panel size and distribution

SUMATRA (12%) KALIMANTAN (5%)

SULAWESI (3%)

BALI & EAST INDONESIA (2%)

JAVA (78%)

Jakarta 14%

West Java & Banten 29%

Center Java & Yogyakarta 17%

East Java 18%

Distribution Area

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5 © 2015 Ipsos.

General Profile Overview of the Panel

59%

41%

Gender

Male

Female

14%

47%

25%

8% 3%

3%

Age Range 17>

18-24

25-30

31-35

36-40

40+

17%

17%

17% 17%

16%

16%

SES

Upper I

Upper II

Middle I

Middle II

Lower I

Lower II

42%

39%

19%

Occupation

Working

Students

Not Working /Retiree

2%

4% 12%

50%

7%

23%

3%

Education Level No Formal Education

Elementary

Junior High School

High School

Dilpoma

Bachelor

Master / Doctoral

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6 © 2015 Ipsos.

• Users must have 50 friends

• Duplicate email is not accepted

• Users must verify phone number

• Duplicate phone number is not accepted

• One device only can be used by one account

• ID numbers combination must comply with the rules

• Duplicate ID numbers is not accepted

• Users must fill out demographic profile

• Check consistency between answers

• Block invalid panel

• Ask every 2 months

• Users must fill out lifestyle habit

• Check consistency between answers

• Block invalid panel

• Ask every 4 months

• Validate answer for each survey

• Clean inconsistent answer

• Control question

• Block invalid panel

Strict verification process Highest quality of panel members

Facebook Login Phone Number

Verification ID Device Check

ID Number Validation

Demographic Survey

Lifestyle Habit Survey

Client Survey

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RATE CARD*

7 © 2015 Ipsos.

(*) For Q1, 2016

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8 © 2015 Ipsos.

Rate Card

Please note:

* Report delivery is counted starting from the fieldwork, with the assumption that the target respondents are general population

** Minimum requirements: 2 questions with n=500 sample size

n=500 – 999 interviews

Rp 4,000 /question/ interview Text or picture

Report delivery in 24 hours* Free Demography

(Minimum 2 questions per study)

n=1,000 interviews and above

Rp 3,000 /question/interview Text or picture

Report delivery in 36 hours* Free Demography

(Minimum 2 questions per study)

Illustration

Sample Size (n=) 500** 1,000

Cost (min. 2 questions) RP 4,000,000 Rp 6,000,000

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9 © 2015 Ipsos.

Types of Questions Can Be Asked

• Single Answer Question

• Multiple Answer Question

• Scale Question

• Open End Question

• Priority / Ranking Question

• Matrix or grid question

Note: Additional cost may be applied to some features

Some actions also can be applied in the survey: • Forwarding to install Android app • Forwarding to watch a video • Forwarding to an URL

Page 10: Ipsos Mobile Survey

10 © 2015 Ipsos.

Additional costs for specific feature

Priority question

Rp 500/option

Video on question

Rp 500/5 seconds

Install android app

Rp 7,000

Additional features cost are above cost per interview

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11 © 2015 Ipsos.

Single Answer Question Question Example

Respondent can pick one answer only • Options can be display randomly • Add Other Option

• Respondent can write own answer if not available in options

• Add Skip Logic • If respondent choose Option A go to

Question no. 3 • If respondent choose Option B go to end

of survey

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12 © 2015 Ipsos.

Multiple Answer Question Question Example

Respondent can pick more than one answer • Options can be display randomly • Add Other Option

• Respondent can write own answer if not available in options

• Add Skip Logic • If respondent choose Option B go to end

of survey • If respondent choose Option B,

respondent can’t choose Option A, C, D

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13 © 2015 Ipsos.

Scale Question Question Example

Respondent can select between scale 1-5 or 1-10

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14 © 2015 Ipsos.

Open End Question Question Example

Respondent can write own answer in text-box

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15 © 2015 Ipsos.

Priority / Ranking Question Question Example

Respondent must sort answer based on rank • Options can be displayed randomly

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16 © 2015 Ipsos.

Matrix / Grid Question Question Example

Multiple questions presented on a grid or matrix • Options can be displayed randomly

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Ask respondent to make an action and survey based on their action Action

Play YouTube Video • Ask respondent to play YouTube

video • Respondent can go to the next

question only after finishing watching the video

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Ask respondent to make an action and survey based on their action Action

Install Android App Preview • Ask respondent to install an app in

Google Playstore • You can send another survey

targeted to respondents that have install your app

• Note: Install Android App survey can only consist of 1 question. Follow up survey would have to be created as a new survey.

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19 © 2015 Ipsos.

Ask respondent to make an action and survey based on their action Action

Browse External Link Preview • Ask respondent to click on a link • Respondent can go to next

question after clicking the link

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20 © 2015 Ipsos.

ABOUT IPSOS Ipsos ranks third in the global research industry. With a

strong presence in 87 countries, Ipsos employs more

than 16,000 people and has the ability to conduct

research programs in more than 100 countries. Founded

in France in 1975, Ipsos is controlled and managed by

research professionals. They have built a solid Group

around a multi-specialist positioning – Media and

advertising research; Marketing research; Client and

employee relationship management; Opinion & social

research; Mobile, Online, Offline data collection and

delivery.

Ipsos is listed on Eurolist - NYSE-Euronext. The company

is part of the SBF 120 and the Mid-60 index and is

eligible for the Deferred Settlement Service (SRD).

ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg

IPS:FP

www.ipsos.com

GAME CHANGERS At Ipsos we are passionately curious about people, markets, brands and society. We deliver information and analysis that makes our complex world easier and faster to navigate and inspires our clients to make smarter decisions. We believe that our work is important. Security, simplicity, speed and substance applies to everything we do. Through specialisation, we offer our clients a unique depth of knowledge and expertise. Learning from different experiences gives us perspective and inspires us to boldly call things into question, to be creative. By nurturing a culture of collaboration and curiosity, we attract the highest calibre of people who have the ability and desire to influence and shape the future. “GAME CHANGERS” - our tagline - summarises our ambition.