How to Successful Fund Your Project via Kickstarter

Pablo Farias NavarroFounder ZENVA@ZenvaTweets

https://zenva.com

“Everywhere has already got a ruler. Every pile of shit on the side of every road has someone’s banner hanging

from it”

“Chaos isn’t a pit. Chaos is a ladder.”

“A very small man can cast a very large shadow”

“There is a tool for every task, and a task for every tool”

1.1. Build a Following in Your Niche

Building a Following

• Online– Blogging– Create a mailing list – Guest blogging– YouTube channel– Niche forums and communities

• Offline– Meetup.com– Networking / industry events

1.2. Offering

Project page

• (Project updates)• Project blurb• Your story• Project in-depth description• Rewards details• Risk and challenges

1.3. Research

1.4. Ask for Feedback

1.5. Video

Video

• Show finished product• Establish authority• What (project)• Why (benefits)• Call to action• Thank you

• Body language• PRACTICE!

ZENVA’s video made by Sean Warton seanwarton@gmail.com

Check list

SOLID PROJECT

FEASIBLE

CREDIBILITY

PRICING

COMPELLING

EXCITING

PERSONAL

BELONGING

2.1. Prelaunch emails (1 month before launch)

2.2. Schedule launch emails

2.4. LAUNCH!

Launch time

• Newsletter (14k people)

• Scheduled emails

• Social media

• Blog posts / popup windows

• Monitor backer questions

3.1. Rewards adjustments

3.2. Care for your backers

3.5. Project updates

3.3. Promotion

3.4. Tracking

Kicktraq.com

References

• Your-campaign-URL.com/?ref=my-friends

3.6. Closing the campaign

3.7. Late backers

3.8. Rewards delivery

Thank you

@ZenvaTweetshttps://zenva.com

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