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Link youtube Cocacola Hello Happines : http://www.youtube.com/watch?v=zlA9tXYxD8g Link youtube Cocacola 2nd lives : http://www.youtube.com/watch?v=rWgCQgzJOU4 Facebook MSS : https://www.facebook.com/MSSCompany Tweeter MSS : https://twitter.com/MarketingMss
Citation preview
How to create better
content marketing
Coca-Cola Hello Happiness
2,125,129 views – May 7
Coca-Cola 2nd Lives
2,125,129 views – May 15
Flexibility and relevant
COCACOLA EXPERIENCES
& Model
What are your challenges• What content you have• What your audience you wants• What are/aren’t competitors doing
How to get successful
Right story Right customers Right time
The way to define your story
Source: contentinstitue
Five rules of storytelling
Provide structure to your story
Find your passion
Know when to edit
Be yourself
Be relevant
thank you