FIVE S

TEPS

I LE

ARNED

ABOUT EFF

ECTIVE A

CTION

MARKETING

SH

AR

ES

E J

OH

NS

ON

STEP ONE OF EFFECTIVE ACTION MARKETINGWere to start

Find your ideal customer

Create a 60 second business story

Get persons who want to do business with you

STEP ONE OF EFFECTIVE ACTION MARKETINGWays of targeting a audience

Search by demographic

Male or Female

Location

How far customers live near you

What are customers interest, hobbies and clubs

Life events married expecting retired

STEP ONE OF EFFECTIVE ACTION MARKETINGHow to talk about your story

What do you do

What problem do you solve

How is your business different

What is their happy ever after

STEP TWO OF EFFECTIVE ACTION MARKETINGThings needed to be done

Get a website

Make sure your information is accurate

Publish your business everywhere

Get business listed and optimized

STEP TWO OF ACTION MARKETING

More things needed to know

Customers look online for a local business

Market your business on yelp

Look up meta tags

Find out if google thinks your site is important

Your business name should be important

STEP THREE OF EFFECTIVE ACTION MARKETINGWhat to do next

Get Leads: Leads are people who contact you for your business

Ways to get leads

Start a small budget: Starting a small budget for a longer time is better than a huge budget for a short period of time

Things to know and do

Make sure your site is optimized

Know is your site relevant

Your business name should be important

Search engines should see your site as important

STEP FOUR 0F EFFECTIVE ACTION MARKETINGGet fans : these are persons that are returning

customers that refer you to other loyal customers

Share

Share your story

Keep in touch

pictures

Other peoples content

Share educating information

Keep your business in peoples mind

STEP FOUR OF EFFECTIVE ACTION MARKETINGKeep sharing

Give discounts to keep loyal customers

Ask customers what do they think

Make it easy to be referred

Have sharable content

STEP FIVE OF EFFECTIVE ACTION MARKETINGGet better

Improve what your doing

Simply ask

Calculate customer data

Track customer sales

Be creative

Come up with ways to market your ads

Send customers helpful information about your business

REFERENCE

YP