Everything is awesomeHow to be super creative

@MurrayDG

WHO WHAT WHY HOW

누구? 뭐? 왜? 어떻게?

WHO WHAT WHY HOW

am I?is creativity?is it valuable?can we improve?

WHO / 누구?

안녕, I’m Murray

Creative Director광고

Digital Strategist미디어

Serial Entrepreneur시동

Proud father가족

WHAT / 뭐?

Ideas without actionare just imagination

Ideas Creation

Create = The act of bringing ideas to life

The practise of identifyingCreativity =

and experimenting with ideas

Practice연습

Experimenting 실험

WHY / 왜?

Exponential Growth Moore’s Law

Exponential Growth Moore’s Law

CostsDECREASING

Costs

Exponential Growth Moore’s Law DECREASING

Access + ComplexityINCREASING

Costs

Mo Power, Mo Problems

DECREASING

Access + ComplexityINCREASING

“Creativity is about finding unexpected solutions to obvious problems, or finding obvious solutions to unexpected problems”Rei Inamoto CCO / AKQA

is the only sustainablecompetitive advantage

Creativity

Startup success Economic growth Overall happiness

Technology enablescreativity at scale

HOW / 어떻게?

Anyone can do this

고정 된 성장

Professor Carol Dweck / Stanford University

GrowthFixed

vs

Professor Carol Dweck / Stanford University

GrowthFixed

vs

This is it. This is onlythe beginning.

3 Habits of HighlyCreative People

1/ Embrace ambiguity

Volunteer for everything

HOW TO: Embrace ambiguity

HOW TO: Embrace ambiguity

Have more showers

HOW TO: Embrace ambiguity

2/ Kill Your Children

Draw fifty boxes

HOW TO: Kill your children

HOW TO: Kill your children

3/ Become a magpie

“I have no special talents. I am only passionately curious”Albert Einstein VERY SMART DUDE

Talk to old people

HOW TO: Become a magpie

Talk to weird people

HOW TO: Become a magpie

Talk to me

HOW TO: Become a magpie

Myriad.wtf