Debunking Website Security Myths

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    14-Apr-2017

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  • Introduction

    At Design & Promote, our mission is to help our

    clients successfully receive optimal online

    recognition and brand exposure. We partner

    with our clients to create customized SEO

    solutions, strategic website designs, and social

    media initiatives to enhance their online

    presence with effective and measurable results.

    Sign up for our upcoming seminars

    Our mission is to clean and secure websites,

    especially for those who cannot afford expensive

    IT staff or on-site web security professionals. Our

    goal is to clean as many infected website as we

    can, protect them with an appropriate amount of

    security, and monitor them to be aware of future

    hacking attempts. No website is too small or not

    important enough for security from webClinic Pro

    Learn more about our services

    http://www.designandpromote.com/our-seminarshttps://portal.webclinicpro.com/aff.php?aff=8

  • Statistics

    74.6 million websites use WordPress 73% of WordPress websites are currently vulnerable. The average number of days that lapse between the website attack

    and when it is finally detected is 193. 63% of WordPress owners do not know that they were already

    hacked. 86% of websites contain at least one serious vulnerability. 55% of retail trade sites and half of health care/social assistance sites

    are always vulnerable. Estimated annual cost for cyber crime committed globally is 100

    billion dollars. Hacktivism accounts for half of the cyber attacks launched in the

    world.

  • Website Security Breakdown

    1. Hardening2. Encryption3. Filtering4. Backups5. Updates6. Scans7. Monitoring

  • Security Nightmare Spectrum

    1. Vulnerable2. Initial Hack/Hidden3. Spam Links or Google Ads4. Email Spam5. Email Blacklisting6. Malware7. Website Blacklisting8. Defacement

  • Myth #1

    My website doesnt sell anything so I dont need security.

    Hackers use bots to scan website randomly for vulnerabilities.

    Hackers can make money from your website without stealing credit cards.

    Hackers care more about the security of your site than you do.

  • Myth #2

    My website designer or hosting company already protects my website.

    Website designers build your website. Website hosting companies provide a space for your website

    to live. Website marketing companies get traffic to your website. Unless these companies explicitly provide security then they

    are not responsible.

  • Myth #3

    I dont have time to deal with website security.

    Its much more time consuming to deal with a hacked website.

    Its a lot more stressful dealing with a hacked website. Its can be embarrassing explaining that your website

    was hacked.

  • Myth #4

    It wont happen to me.

    Hackers are attacking everyone. Ignoring the problem wont make it go away. Not securing your website leaves others at risk.

  • Myth #5

    Securing my website is too costly.

    Consider the damage to your reputation if the website was compromised.

    Consider the impact on digital marketing if the website was blacklisted.

    Consider the time and money required to repair the website if it was compromised.

  • Solution

    1. Determine your areas of vulnerability.2. Determine what security measures need to be put into place.3. Make time to maintain your website.4. Implement the security and maintenance measures.5. Repeat steps 1-5.6. Monitor and analyze security reports daily.

  • Marketing & Website Security

    Google will warn users that your site may be harmfulYour site can be blacklisted- killing all SEO effortsGoogle Adwords and all Facebook advertising (directing to your website) could be suspendedPaid search ads could redirect to other malicious sites

    https://sucuri.net/website-security/google-blacklisted-my-website

  • Ways To Keep Your Website Secure

    Pick a unique password that is not used in other places

    Update WordPress Core, Plugins & Themes

    Add a Captcha to WordPress login screen

    Brute Force Logins

    Security Plugins

    Wordfence, Ithemes Security, Shield

  • Updates

    Why are there so many updates?

    Open Source Platform

    Lots of Plugins

    New vulnerabilities patched

    Must continually check for and manually do updates

  • Contact Us Today To Learn More!

    For all of your marketing and website needs click here to contact

    For any security needs click here to contact

    Thank You For Attending!

    http://www.designandpromote.com/contact/https://portal.webclinicpro.com/aff.php?aff=8

  • Resources

    How Website Security Impacts SEO

    Understanding and Removing a Google Blacklist

    The Importance of Website Security in SEO & Online Marketing

    https://www.swc.com/blog/seo/website-security-search-engine-optimizationhttps://sucuri.net/website-security/google-blacklisted-my-websitehttps://www.linkedin.com/pulse/importance-website-security-seo-online-marketing-marcus-miller