Adver&sing  /  UX  design  /    website  development  /  custom  app  development  

d ig i ta l showcase

We develop integrated marketing communications programs that help our clients positively impact people’s lives. Our work touches virtually everyone in America through programs for government agencies, healthcare organizations, social marketing and advocacy initiatives, and businesses that believe in the power of doing good.

inspiring actions that matter

T M

02 a b o u t u s

• #2 on Washington Business Journal’s list of largest regional firms

• #43 largest independent, #15 largest healthcare, #13 largest environmental PR firm by O’Dwyer’s

• 20+ years of digital development expertise

• Top 15 contractor on GSA’s Advertising and Integrated Marketing Solutions (AIMS 541) Schedule

• Offices in Washington, D.C., and Annapolis, MD

facts & figures 0 3 a b o u t u s

digital that gets results

• Generating awareness of critical issues and causes

• Activating customers and key stakeholders

• Mobilizing online communities

• Empowering individuals to become change agents

• Driving transactions that increase sales, memberships and donations

0 4 a b o u t u s

clients that matter

0 5 a b o u t u s

digital services Our integrated digital capabilities help our clients connect across every channel and every device.

0 6 a b o u t u s

engaging millions of visitors to help

fight climate change

We  help  the  EPA  make  ENERGY  STAR®  the  na&on’s  number  one  online  resource  

for  saving  energy.  Energystar.gov  reaches  a  million  visitors  a  month  with  

helpful  ideas  and  advice.  

0 7 d i g i t a l

e n g a g e m e n t

visitors track energy saving progress on a personalized dashboard

ability to update your dashboard is integrated into the content

easy to use interface for

exploring energy

savings tips

The MY ENERGY STAR digital dashboard helps people save energy and track

their progress

0 8 d i g i t a l

e n g a g e m e n t

keeping visitors engaged with branded

tools, videos, and content

interactive maps promote events and show energy savings activity

telling the ENERGY STAR story with video

infographics make complex subjects more accessible

0 9 d i g i t a l

e n g a g e m e n t

everything begins with user-centered design

detailed wireframes and prototypes

production specifications and style guides

1 0 d i g i t a l

e n g a g e m e n t

We  help  the  USDA  keep  the  public  informed  about  the  threat  of  invasive  species  with  a  full  

campaign  including  website  development,  online  tools,  and  social  media  content.    

using an immersive

web experience to educate

and inspire action

1 1 webs i te

deve lopment

Pest Tracking tool delivers real utility for the USDA and the general public

interactive content that makes the subject matter engaging

authoritative, accessible information

an engaging, informative website for

the USDA

1 2 webs i te

deve lopment

On  every  plaLorm  and  mobile  screen,  we  help  Kaiser  Permanente  connect  and  educate  

consumers  on  a  beNer  way  to  choose  healthcare.  

bringing next-gen

healthcare to every

digital screen

1 3 webs i te

deve lopment

technology and design that make the complex simple

icons and infographics keep content accessible

responsive campaign sites

that help consumers make

smart choices

using the human

element to spark

engagement

1 4 webs i te

deve lopment

custom apps that help

brands connect

Our  work  for  DAV  helps  veterans  get  the  benefits  they  were  promised.  A  fully  integrated  campaign  

delivers  the  message  online,  in  social  media,  through  custom  apps,  and  shareable  content.  

1 5 cus tom app

deve lopment

simple and intuitive tool

allows anyone to create a

video in minutes

more than 2,000 videos were created and shared in the first two weeks

helping people create personalized, shareable content

1 6 cus tom app

deve lopment

making complex data easily accessible

For  the  PovertyUSA  website,  we  created  a  mapping  tool  that  allows  visitors  to  explore  the  depth  and  breadth  of  poverty  in  America  down  to  the  county  level.  

1 7 cus tom app

deve lopment

2

3

dynamic mapping of US Census data

powered by Google Fusion Tables

takes visitors on a data-driven tour of poverty in America

visualizes county-level

poverty rates and connects visitors with

organizations working to

end poverty

1 8 cus tom app

deve lopment

Mul&ple  crea&ve  concepts  were  executed  to  support  the  campaign  

Adver&sing  /  UX  design  /    website  development  /  custom  app  

development  

digital ads and rich

media that connect

with online audiences

Our  work  for  the  Social  Security  Administra&on  delivers  helpful  messages  

in  online  take-­‐overs,  rich  media,  social  media,  and  pre-­‐roll  videos.  

1 9 d i g i t a l

a d v e r t i s i n g

Mul&ple  crea&ve  concepts  were  executed  to  support  the  campaign  

engaging online banners that utilize rich media and dynamic content 20

d i g i t a l a d v e r t i s i n g

mobile that moves at the speed of commerce

We  created  a  series  of  mobile  websites  for  Greenberg  Gibbons  that  put  each  of  their  premiere  retail  developments  in  the  shopper’s  hand.  

2 1 mobi le

deve lopment

mobile sites for multiple properties, built on one platform

templates prioritize the information that

mobile shoppers need

responsive design for mobile screens

22 mobi le

deve lopment

keep kids tobacco-free

With  a  fun  game  app,  we  helped  the  Anne  Arundel  County  Department  of  Health  teach  teens  about  the  nega&ve  impacts  of  smoking  on  lung  capacity.  

using mobile gamification to

23 mobi le

deve lopment

users blow onto their mobile device’s

microphone to test lung capacity

results are presented in entertaining ways that encourage replay

compelling smoking facts

accompany gameplay

The app leveraged built-in mobile technology With  a  fun  game  app,  we  helped  the  Anne  Arundel  County  Department  of  

Health  teach  teen  about  the  nega&ve  impacts  of  smoking  on  lung  capacity.  

innovative gameplay leveraged technology built into users’ phones

innovative app design uses the phone’s mic as a

measuring device

24 mobi le

deve lopment

creating social content

that helps save lives

To  encourage  more  people  across  America  to  register  as  organ  donors,  we  created  a  series  of  Facebook  graphics  that  are  friendly,  engaging,  

and  best  of  all,  shared.  

25 s o c i a l m e d i a

turning social media into a shareable channel

26 s o c i a l m e d i a

d i g i t a l s e r v i c e s

what can we inspire for you?

410.626.0805    |    crosbymarketing.com