Content Promotion for your Content Marketing Strategy

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VSI May Report

Push Your Content to the Next Level@JordanKasteler

Lead Generation

Overview@JordanKasteler

Creating vs Promoting ContentSharing SuccessPromotion Donts Promotion DosContent Measurement

Lead Generation

Lead Generation

Time Spent Sharing@JordanKasteler

Lead GenerationTop Shared Post

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Lead GenerationTop Shared Posts

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Lead GenerationTop Shared Post45,000+ unique pageviews

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Lead GenerationPost Promotion - Pulse

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2k visits

Lead GenerationSharing & Traffic Correlation

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Lead Generationhttp://www.adweek.com/socialtimes/study-email-outperforms-facebook-twitter-content-sharing/148458

Promotion Donts

Dont Spam. Use tactics sparingly.Dont share if you dont feel good about your content. If it isnt good enough. Make it better or dont share it.@JordanKasteler

Lead GenerationLink Sharing Sites@JordanKasteler

Lead Generation

Niche Link Sharing Sites@JordanKasteler

Lead Generation

Visual Sharing Sites@JordanKasteler

Lead Generation

Social Groups@JordanKasteler

Lead Generation

Indicate Authorship@JordanKasteler

Lead Generation

Niche Forums@JordanKasteler

Lead Generation

Syndication Sites@JordanKasteler

Lead Generation

Paid Syndication Sites@JordanKasteler

Lead Generation

Make It Easy to Share & Link

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Lead Generation

Link to Past Content@JordanKasteler

Lead Generation

Get Employees to Share@JordanKasteler

Lead Generation

Email Others@JordanKasteler

Lead Generation

Sharing Timing

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Lead Generation

Resharing

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Lead Generationhttp://www.quicksprout.com/2015/06/22/the-day-after-11-things-to-do-after-you-publish-a-post/

Support Sharers@JordanKasteler

Lead Generation

Support Sharers@JordanKasteler

Lead Generation

Support Comments@JordanKasteler

Lead Generation

Cross Promote

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Lead Generation

Email Signature

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Lead Generation

Measuring ROI@JordanKasteler

Lead Generationhttps://moz.com/blog/one-metric

Questions?@JordanKasteler

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Lead Generation