Content Marketing Tips for 2015

  • Published on
    09-Aug-2015

  • View
    111

  • Download
    1

Transcript

1. REAL TIME CONTENT MARKETING TIPS When it comes to real-time marketing the purpose of content is to build customer loyalty. LocalPPCSolutions - http://www.localppcsolutions.com 2. MONITOR INDUSTRY NEWS Keep abreast of everything happening in your industry in terms of news events, and how you can relate your business to the news events that are happening. LocalPPCSolutions - http://www.localppcsolutions.com 3. MONITOR SOCIAL MEDIA On any given day there are hundreds if not thousands of comments, questions and stories that appear on social media that you could use to craft content that is sensitive to real- time events. LocalPPCSolutions - http://www.localppcsolutions.com 4. BUILD A COMMUNITY One of the fastest ways to build content that incorporates real-time marketing is to build a community of insiders. LocalPPCSolutions - http://www.localppcsolutions.com 5. DONT FORGET YOUR AUDIENCE When you produce any content, including real-time answers to questions, comments, and information gathered dont forget who your audience is. LocalPPCSolutions - http://www.localppcsolutions.com 6. UNLEASH YOUR INNER EDITOR Real time content cannot take the time to go through your normal editing process. LocalPPCSolutions - http://www.localppcsolutions.com 7. CREATE COMPELLING CONTENT This is the time you want to take more effort to creating funny, entertaining, interesting content that speaks to what is happening right now that also keeps your company values and audience in mind. LocalPPCSolutions - http://www.localppcsolutions.com 8. LESS IS MORE Creating a meme, infographic, or other easy to digest information may get more traction than a long word centric document especially when you want results fast as possible. LocalPPCSolutions - http://www.localppcsolutions.com 9. CREATE REAL AUTHENTIC CONTENT Good content with an eye toward current events will garner more interest when its based on real stories and real information. LocalPPCSolutions - http://www.localppcsolutions.com 10. NEED MORE INFO? Contact John Smiley at john@jsmiley.com LocalPPCSolutions - http://www.localppcsolutions.com