Business Bridge 2 Germany

BB2GBusiness Bridge 2 Germany

ABOUT GERMANY• Largest market in Europe• Leader in the development of innovative technologies exported throughout the world• Number one country for global trade shows• Home to world market leaders• Headquarters to many major corporations and successful SMEs• Stable political, economic and legal environment• Excellent infrastructure and world-class system for education and research

MISSIONWe provide foreign companies, institutions and individualscustomized modular solutions to develop and expandoperations in Germany and successfully position theirbusiness in this market.

YOUR BENEFIT

We help you make the most of your business in Germany by designing a wellprepared, low risk market entry strategy and defining effective, sustainablemarket activities.

Business Bridge 2 Germany

5 © BB2G | Business Bridge 2 Germany

Businessdevelop-

mentSales Marke-

ting

R&D Commu-nications

Opera-tions

Legal PublicAffairs HR

NETWORKS

MARKETS

PEOPLE

POLITICS

CULTURE

SCIENCE

CUSTOMERS

INDUSTRIES

MEDIA

LANGUAGE

Competence based on experience and proficiency

6 © BB2G | Business Bridge 2 Germany

Broad understan-ding of manage-ment and busi-ness based onmany years in se-nior managementfunctions at inter-national enginee-ring companies inGermany andabroad

Proven strategicand operationalexcellence invarious senior ma-nagement functions(general manage-ment, sales, busi-ness development,marketing, HR,legal, communica-tions)

Senior manage-ment experiencerelated to Germanmarket entry: frommaking the initialdecision to expan-ding the business

Excellent know-ledge of the Ger-man market and asolid network ofkey stakeholdercontacts in our coreindustries

Intercultural pro-ficiency, multilin-gual

BB2G stands for …

We help you take the right steps tosuccessfully do business in

Germany.

We offer customized modularsolutions, no matter

where you arein the process along

the value chain!

Customized modular solutions

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Businessdevelop-

mentSales Marke-

ting

R&D Commu-nications

Opera-tions

Legal PublicAffairs HR

Businesssupport Research

Interimmgmt.

Consulting Training/Coaching

Networking

© BB2G | Business Bridge 2 Germany

AREASOF SUPPORT

SUPPORTSTRATEGIES

Customized modular solutions

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We are flexible and can scaleour portfolio to meet yourspecific needs, based on thecurrent status of your Germanbusiness

We offer customizedmodular solutions

When you need transversal support:before entering the market, when enteringit or when stabilizing or expandingyour business

When you need specializedexpertise in a defined functional

field (sales, marketing, HR, …)


We help either transversally orin depth for specialty subjects.

We are focused on your successand our work is target, project

and process driven.

We know your business –and we know ours thanks to

our broad senior corporate andoperational experience.

We support our customersthroughout all phases of theprocess – from decision making tobuilding their business in Germany.

Our approach is pragmatic,because our solution has tobe the right one for you!

The way we work

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Our solutionhelps you, because it

makes sense is necessary is realisticand feasible

is effectiveand efficient


OUR TEAMWe are a team of experts with a broad senior management background inthe different fields of corporate and operational functions withininternational companies (B2B, B2C). Our extensive experience andnetwork gives you access to the German market and minimizes your marketentry risk. We are multilingual and work together with other qualifiedexperts on specialty issues.

Lawyer with many years’ experience as seniormanager sales and marketing as well as legalaffairs with leading international automotive group(Daimler-Benz)

Focus: Legal, HR

Industries: Automotive

Master of Chemistry, Ph.D. with long standinginternational experience as general manager,CEO, managing director etc. in various seniormanagement roles with leading internationalspecial chemical industry group (ICL)

Focus: Business Development, Sales, Operations, Research &Development

Industries: Chemicals

Broad experience as general manager, vicepresident and marketing & sales manager inelectrical engineering, electrical machines, energyand HVAC/R with international power andautomation technology groups and SME’s (ABB,KRIWAN, Lucas-Nuelle, Solare Datensysteme)

Focus: Business Development, Sales

Industries: Energy – Engineering - Manufacturing– Automation - IT

Communications professional with many years’experience as communications and marketingdirector, spokesman with international metals andelectrical industry companies (THALES, ABB,VIAG/VAW aluminium) and leading Germanbusiness association (ZDH)

Focus: Marketing, Communications, Public Affairs

Industries: Energy – Automation – Metals –Transportation – Aerospace - Defence

Team profile

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Erwin Teichmann, Founder Albrecht Kraemer, Partner

Marc Woerner, Partner Axel Ruehl, Partner


BB2G | Business Bridge 2 GermanyErwin TeichmannManaging Directoretcom Unternehmenskommunikation | Teichmann & Partner

Breitgasse 5aD-69469 HirschbergFrankfurt metropolitan areaGermany

Phone +49 6201 38 98-158Email [email protected] www.bb2g.de