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5 Tips to Live Tweeting & Engaging Followers

Real-time interaction on social media during live events is a growing trend for brands and companies.

It's an excellent way to get people involved in and talking about local happenings (free advertising!)

If you're planning an upcoming event, here are some tips for live tweeting.

• Create awareness in advance using social media and blog posts.

• Send an initial tweet to identify yourself and the hashtag you'll be using.

• Come in with a game plan. Conjure up ideas for tweets and a flexible timeline, so that you don't run out of tweets.

• Take pics while at the event and ask followers to do the same.

• Go over the results, using a tool like Hootsuite or TweetBinder. This way you know what works and what doesn't.

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