30 shades of content | 30 tips for content marketing

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<ul><li><p>30 shades of content</p><p>PhDr. Ma Dudziakov </p><p>masa@lovebrand.cz | @mascha_dudu </p><p>www.lovebrand.cz | @lovebrandcz </p></li><li><p>#1 Attract people to something you </p><p>plan. But be mysterious about that.</p></li><li><p>#2 Write a blogpost and refer to it. That`s nothing new, but works </p><p>still great.</p></li><li><p>#3 If you don`t have anything </p><p>clever to say, quote someone who has. </p></li><li><p>#4 Ask clients for reference to your </p><p>work. And don`t keep it to yourself. </p></li><li><p>#5 Jokes about your business are great, because they show you don`t take yourself so serious. </p></li><li><p>#6 Do you encounter some myth over and over again and again? Show that it is not like people </p><p>think. </p></li><li><p>#7 Don`t keep everything to </p><p>yourself. Share some tip, app or advice that helped you </p><p>personally. </p></li><li><p>#8 Sometimes it is just enough to </p><p>write simply how you are feeling today. </p></li><li><p>#9 Create or dig for interesting charts. People love charts. </p></li><li><p>#10 Show yourself. People want to </p><p>see who gives them these great posts. </p></li><li><p>#11 Play school. Explain some </p><p>professional term you use at work.</p></li><li><p>#12 Recycling is so in. Re-post some </p><p>of your successful posts.</p></li><li><p>#13 The year is full of different (and often weird and funny) holidays </p><p>and anniversaries.</p></li><li><p>#14 The year is full of different </p><p>international days of something weird and funny. Look at www.daysoftheyear.com.</p></li><li><p>#15 Someone does his job well? </p><p>Show it and tell why you like it.</p></li><li><p>#16 Do you wonder what people </p><p>want to hear, see and read? Ask them.</p></li><li><p>#17 Do you use several social media like? Cross-promote them from </p><p>time to time.</p></li><li><p>#18 Do not be shy to boast about </p><p>what you've created. Show your product.</p></li><li><p>#19 Even if you're not scientist do </p><p>your own research. Ask customers what they like about </p><p>your product and where you could do better.</p></li><li><p>#20 Let people see something from the working process. Let them </p><p>peek behind the scenes.</p></li><li><p>#21 DIY projects are so in. Look for something business related on </p><p>Pinterest.</p></li><li><p>#22 Surely you know a little work </p><p>related trick or hack. Show it, so everyone can learn.</p></li><li><p>#23 Go back to the past. Show some </p><p>"historical" stuff.</p></li><li><p>#24 Show what you are doing </p><p>outside of work.</p></li><li><p>#25 If you make a mistake show that </p><p>you have learned from it. But you need to do it ASAP.</p></li><li><p>#26 Cats, kids and sex. It works the </p><p>most. Try it but please don`t mix all three together.</p></li><li><p>#27 Try Fill in the blanks in the </p><p>comments.</p></li><li><p>#28 Write a blogpost. But not for your own blog. Yeah, that`s guestblogging what we are </p><p>talking about.</p></li><li><p>#29 Recommend a handy online tool </p><p>or app. Bonus points if it`s free.</p></li><li><p>#30 Infographics is almost always a </p><p>safe bet. Create yours with Piktochart.com.</p></li><li><p>That`s it! Now try it yourself.</p><p>PhDr. Ma Dudziakov </p><p>masa@lovebrand.cz | @mascha_dudu </p><p>www.lovebrand.cz | @lovebrandcz </p></li></ul>