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Unlike Facebook and many other closely monitored social media outlets, Twitter is a lawless community where anyone can post anything. And while some people take advantage of that wild-west-ish world for spam and other unruly or exotic calls-to-action, many of you are just looking for some general guidelines to tweet by and/or tips for growing your network. For those of you that fall into the latter category, here are twenty-five do's and don't for Twitter:
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25 DO’S & DONT’S FOR
DON’T…
DON’T…Complain about work.
DON’T…Tweet about religion.
DON’T…Tweet about politics.
DON’T…Be afraid to express your
opinions.
DON’T…Be too personal or negative.
DON’T…Repeatedly post the same
link or tweet.
DON’T…Abuse trending topics or
hashtags.
DON’T…Over sell your own stuff.
DON’T…Over share your own stuff.
DON’T…Post more than one #FF per
Friday.
DON’T…Use corporate rhetoric and
jargon.
DON’T…Exceed five tweets per day.
DON’T…Post a picture you wouldn't
want to see on the front page of the newspaper.
DON’T…Post similar messages over
multiple accounts.
DON’T…Say anything you wouldn’t
say to someone’s face or to a TV camera.
DON’T…Publicly mention and thank everyone who follows you.
DON’T…Follow someone today and
unfollow them tomorrow.
DON’T…Send automated/scheduled
messages and replies.
DON’T…Just post a URL with no
supporting text.
DON’T…Follow more than 25 new
people at once.
DON’T…Follow hundreds of people at once and remove all who
don’t follow you back.
DON’T…Send a canned direct message whenever
someone new follows you or your company.
DON’T…Make your account settings
private.
DON’T…Be guilty of the self-
congratulatory retweet.
DON’T…Forget to reply to mentions.
DO…
DO…Complete your profile.
DO…Add a picture of your face or
company’s logo.
DO…Have a sense of humor and
be funny.
DO…Follow hashtags (#) when
attending events/webinars.
DO…Collect people’s Twitter names just like you do
phone numbers and email addresses.
DO…Create hashtags (#) for your
own events.
DO…Utilize new tools and
resources.
DO…Establish yourself as a thought leader in your
industry.
DO…Follow thought leaders and bloggers in your industry.
DO…Follow people your followers
are following.
DO…Follow people suggested in #FF (Follow Friday) tweets.
DO…Make your Twitter
usernames easy to find.
DO…Make your tweets useful
resources so people need you.
DO…Interact with those people you follow who don’t follow
you back yet.
DO…Use the “Favorites” feature
as a list of testimonials.
DO…Link to your own “stuff” as
well as others.
DO…Direct Message people
instead of sending them an email.
DO…Develop relationships with reporters, bloggers and
other media people through Twitter.
DO…Respond to critics or
negative comments people tweet about you, your company or products.
DO…Use your company account to update customers as well
as prospects.
DO…Be sure to follow back
everyone who follows your Company Account.
DO…Integrate your Twitter efforts
with your other marketing initiatives.
DO…Follow the celebrities you’d want to be friends with, the newspapers you read, the
products you use, the restaurants you eat at, the
designers you wear, and the athletes you root for.
DO…Tweet at your favorite celebs
and people you don't personally know.
DO…Follow @RyanPratt ;)
