Take visual content to the next level

10 Tips for your brand’s content marketing

1. User Generated

Feature the creativity and passion behind your user community for more authentic visual content.

2. Leverage Analytics

Use analytics to measure what types of visual content are working.

3. Automation

Spend less time organizing and looking for images. Ideas for automation include:● File conversions● Metadata● Sharing

4. Social Media

Networks are becoming more visual. Share awesome visuals that create an emotional connection between your brand and your customers.

5. Storytelling

Go beyond including an image on a blog or social post. Use visuals to tell or complement a story.

6. Get Animated

Animated GIFs are popular. They are like a quick, audio-less vide. Be funny, helpful, or anything else.

7. Repurpose

“Create once, use many.” There are many ways to serve information.

8. Metadata

Still relying on folders to find files? Applying keyword and description metadata can be a headache and time saver when looking for images.

9. Mobile

Take photos and share them in real time. Use an app to touch up your photo before sharing.

10. No more selfies

The reign of selfies is over.

Just kidding!

You can take selfies if you want. We won’t judge.

Learn more at Smartimage.com