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Get the 10 Benefits of Online Reputation Management: Online reputation management (ORM) is an important aspect in the online marketing arena. While it is used to improve a business’s or a person’s reputation on the World Wide Web, ORM carries a negative connotation to some professionals and business owners. That is because it is sometimes wrongly equated with posting fake consumer reviews on various popular websites, including social networks. In reality, the proper practice of ORM does not rely on fake reviews, but on positive content, genuine consumer feedback, and sharing via social media. Having ORM performed on a business may also imply that this business has bad reputation already, but this is not necessarily the case. ORM can be a reactive or a proactive measure. Consumers nowadays are greatly influenced by opinions found online. They actively look for information about businesses, products and services which makes not having a bad reputation online not really enough. The good word about your business should be out there online more than your competitors so that your target customers will choose you over them. YEAH! Local 404-539-6068 [email protected] http://YEAH-Local.com 1100 Peachtree Street NE Suite 200 Atlanta, GA 30309
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