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Karachi Fashion Week 2009

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M/s. Triple-E (Pvt.) limited, an event management company is organizing Karachi Fashion Week (Chapter 2) in collaboration with Fashion Pakistan from October 15-18, 2009 at Golf Club Karachi.

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Page 1: Karachi Fashion Week 2009
Page 2: Karachi Fashion Week 2009

Triple-E, in collaboration with Fashion Pakistan will be hosting Karachi Fashion Week from October 15-18 at Golf Club.

Memorandums of Understanding have been signed with several international fashion institutions and apart from 35+ local designers, we hope to present the collection of one international designer each day through Fashion Week.

Page 3: Karachi Fashion Week 2009

Objectives• To encourage, promote and facilitate the development

and growth of the fashion industry in Pakistan.

• To encourage collaboration between the fashion industry & apparel manufacturers

• To build on relationships with buyers and foreign designers and to promote investment in the industry.

Page 4: Karachi Fashion Week 2009

Advisory Board• Ayesha Tammy Haq Chief Executive, Fashion Pakistan• Deepak Perwani Fashion Designer & Member, Fashion Pakistan• Maheen Khan Fashion Designer & Member, Fashion Pakistan• Arshad Siddiqui Chief Executive, Triple-E

Page 5: Karachi Fashion Week 2009

Activities ……..• Opening Ceremony• Red Carpet• Daily Fashion Shows• Exclusive Fashion Shows• International Designers Shows• Branded Parties

Page 6: Karachi Fashion Week 2009

Show Categories at KFW Women’s Wear & Menswear

•Pret•Couture•Retail•Bridal

Page 7: Karachi Fashion Week 2009

Affluent Audience• Bureaucrats• Technocrats• Business Magnates• Celebrities• Fashion Photographers• Choreographers• Models• International & Local Buyers• International & Local Media

Page 8: Karachi Fashion Week 2009

Do business in style Sponsorship of KFW is an excellent opportunity to establish relations with the fashion fraternity throughout the region. Sponsors benefit from extensive press coverage, prominent name and product placement throughout the events,

product endorsements by top models and designers on electronic media, inclusion in press releases to be sent nationally and internationally, massive internet marketing, and more.

Page 9: Karachi Fashion Week 2009

Marketing & Promotional Activities • Billboards• Print Media Ads• Special Supplement • TV Ads / FM Promos• Branded Shows• Product Endorsement by top models &

celebrities on electronic media

Page 10: Karachi Fashion Week 2009

Press Conference : July 28, 2009