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Prepared By :-Sameer Kumar SahooB-Tech (ME)Centurion University
GRAPEVINE COMMUNICATION
Contents :-
Introduction Organizational Grapevine Characteristics Examples Grapevine chains Benefits Disadvantages Prevention Conclusion
What’s Grapevine ??
To hear something through the grapevine is to learn of something informally and unofficially by mean of gossip and rumor.
Informal vehicle through which message flow throughout the organization.
Organizational Grapevine
Early research findings Transmits information rapidly in all direction.
More active in homogeneous groups.
Transmits some degree of truth.
Grapevine Characteristics:-
• oral mostly undocumented• fast (hours instead of days)• crossing organizational
boundaries• inaccuracy:– deletion of crucial details
• Not controlled by management.
Examples of Grapevine Network of Communication
Suppose the profit amount of a company is known. Rumor is spread that this much profit is there and on that basis bonus is declared.
CEO may be in relation to the Production Manager. They may have friendly relations with each other.
Four Types of Grapevine Chains
Single Strand Chain
Gossip Chain
Probability Chain
Cluster Chain
Single strand chains :-It flows like a chain i.e. A tells to B , who
tells it to C & so on.The larger the strand the more distortion &
filtering affects.Most inaccuracies occur in this chain.
One person tells to other people.
This chain passes a message regarding a ‘not-on-job’ nature.
Generally considered to be slow in passing the information.
Gossip Chains :-
Information may move from anybody to anybody.
This chain is found when the information is somewhat interesting but not really significant.
Only some people in the organization will get to know the information.
Probability Chain:-
Individual communicates with only those individuals he/she trust.
Cluster chain is the dominant grapevine pattern in an organization.
Most informal communication flows through this chain.
‘A’ tells something to a few selected individuals and then some of these individuals inform a few other selected individuals
Cluster Chain :-
Spreads Rapidly
Feedback is Quick
Group Cohesiveness
Signals that Problems/Good news exist
Substitute for formal channel of communication
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Benefits :-
The grapevine is not trust worthy always as it doesn’t follow official path of communication & is spread more by gossips and unconfirmed report.
Untruth information most of the time
Partial information only spreads (rumors)
Hampers the goodwill of the organization or the people
Disadvantages :-
Preventing Rumors :-• provide information through the
formal system of communication on the issues important to the employees
• supply employees with a steady flow of clear, accurate and timely information
• present full facts• keep formal communication lines
open and the process as short as possible
Conclusion
“the grapevine cannot be abolished,rubbed out, hidden under a basket, chopped down, tied up, or
stopped“
THANK YOU